Bradley A. Stertz – författare
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2 produkter
Taken for a Ride
How Daimler-Benz Drove Off with Chrysler
Av Bradley A. Stertz, Bill Vlasic
E-bok, 2009
101 kr
Lägg i varukorg
In May 1998, a stunning $36 billion merger was announced by Chrysler, the all-American automaker, and Daimler-Benz, the German manufacturer of Mercedes-Benz luxury sedans. This corporate marriage promised to rock the global auto industry, but when the dust settled, Daimler had bought Chrysler, and …
Taken for a Ride
How Daimler-Benz Drove Off with Chrysler
Av Bill Vlasic, Bradley A. Stertz
Inbunden, 2000
829 kr
Lägg i varukorg
The Wall Street Journal christened the deal "the biggest industrial merger of all time." The marriage of Daimler and Chrysler promised to rock the global auto industry and draw up a blueprint for international consolidation on an epic scale.But the union of Chrysler, the blue-collar maker of Jeeps …
