Emil B. Towner – författare
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3 produkter
Technical Marketing Communication
A Guide to Writing, Design, and Delivery
Av Emil B. Towner, Heidi L. Everett
Häftad, 2016
266 kr
Lägg i varukorg
Toothpaste . . . disposable razors . . . security systems . . . farm equipment. Those products have one thing in common. Their marketing messages emphasize technical features to drive sales. This book not only explains how technical product marketing is unique, but also how to write and design …
Technical Marketing Communication
A Guide to Writing, Design, and Delivery
Av Heidi L. Everett, Emil B. Towner
E-bok, 2016
177 kr
Lägg i varukorg
Toothpaste . . . disposable razors . . . security systems . . . farm equipment. Those products have one thing in comÂmon. Their marketing messages emphasize technical features to drive sales. This book not only explains how technical product marketing is unique, but also how to write and design …
Technical Marketing Communication
A Guide to Writing, Design, and Delivery
Av Emil B. Towner, Heidi L. Everett
Häftad, 2023
367 kr
Lägg i varukorg
This book is written to help professionals take action. Each chapter describes concepts and tips that apply to a variety of industries. This book is especially beneficial to the following readers:Marketing professionals promoting technical features and benefits of products or services will gain …