Frauke Hachtmann – författare
Visar alla böcker från författaren Frauke Hachtmann. Handla med fri frakt och snabb leverans.
4 produkter
Crisis Response Advertising
Insights and Implications from COVID-19
E-bok, 2023
746 kr
Lägg i varukorg
This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising. The book tells the story of three distinct phases in which the pandemic unfolded, the way a wide range of brands and agencies responded, and how the consumer landscape changed …
Crisis Response Advertising
Insights and Implications from COVID-19
E-bok, 2023
746 kr
Lägg i varukorg
This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising. The book tells the story of three distinct phases in which the pandemic unfolded, the way a wide range of brands and agencies responded, and how the consumer landscape changed …
Crisis Response Advertising
Insights and Implications from COVID-19
Häftad, 2023
667 kr
Lägg i varukorg
This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising.The book tells the story of three distinct phases in which the pandemic unfolded, the way a wide range of brands and agencies responded, and how the consumer landscape changed …
Crisis Response Advertising
Insights and Implications from COVID-19
Inbunden, 2023
2585 kr
Lägg i varukorg
This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising.The book tells the story of three distinct phases in which the pandemic unfolded, the way a wide range of brands and agencies responded, and how the consumer landscape changed …
