Gilly Smith – författare

The only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. From This American Life''s Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world.This is a comprehensive yet accessible and warmly written book for creatives who are striving to understand how their content could be successfully turned into a podcast, from conception through to execution, distribution, marketing and monetising. It covers:- Recognising who your show is for, deciding what it is about and where to find inspiration.- Deciding on the format and working on structure and script.- Hosting, casting and interview techniques.- Production expertise - from equipment you''ll need to editorial tips and determining the ideal length of your show.- Distribution - deciding on a release schedule, show art, metadata and how to distribute. - Growing your podcast - promotion and building community among fans. With original material throughout, case studies from podcasters across genres and a companion podcast featuring interviews with the pioneers, this is a first in guides to podcasting.

Food journalist, podcast producer and former academic Gilly Smith offers fresh insights into the creation of contemporary British food culture.  Her latest book explores the story of modern food culture with the creators of lifestyle and food TV and with the academics carving a new world in food and media studies. Taste and the TV Chef investigates how television changed the way Britain eats and sold it to the world.

While cooking shows are far from new, they have exploded in popularity in recent years and changed consumption patterns at a time when what we eat has an enormous impact on climate change.

What was once merely a genre is now a full-blown phenomenon: never before has food been so photographed, fawned over, fetishized and celebrated as various answers to saving the planet. Celebrity chefs and so-called ‘foodies’ have risen to new levels of fame, and the cultural capital of cooking has never been so valuable. 

Looks at the influence of chefs like Jamie Oliver, Nigella Lawson and Gordon Ramsay and the role of TV storytelling in transforming how and what we consume. A ground-breaking contribution to food and media studies, which includes rare interviews with the producers who created some of the most influential stories television ever told, Taste and the TV Chef investigates how food and lifestyle TV changed the way an entire country ate, and then fed it to the rest of the world.

Main academic readership will be scholars, researchers and students in cultural studies, media studies.  Also practitioners and students in the fields of TV production and writing.

Will also appeal to anyone with an interest in the development of food TV and the rise of the TV chef.