Jerome M. Juska – författare
Visar alla böcker från författaren Jerome M. Juska. Handla med fri frakt och snabb leverans.
4 produkter
Integrated Marketing Communication
Advertising and Promotion in a Digital World
Häftad, 2021
1101 kr
Lägg i varukorg
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided …
Integrated Marketing Communication
Advertising and Promotion in a Digital World
Inbunden, 2021
3904 kr
Lägg i varukorg
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided …
Integrated Marketing Communication
Advertising and Promotion in a Digital World
E-bok, 2021
1302 kr
Lägg i varukorg
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided …
Integrated Marketing Communication
Advertising and Promotion in a Digital World
E-bok, 2021
1302 kr
Lägg i varukorg
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided …