John A. Fortunato – författare
Visar alla böcker från författaren John A. Fortunato. Handla med fri frakt och snabb leverans.
7 produkter
Making Media Content
The Influence of Constituency Groups on Mass Media
Häftad, 2012
822 kr
Lägg i varukorg
Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what …
Sports Sponsorship
Principles and Practices
Häftad, 2013
502 kr
Lägg i varukorg
This book focuses on how the sponsorship of sports works: the costs, the goals, evaluation and selection of the property a sponsor chooses, how to activate a sponsorship, how to create a brand association, public relations and brand image possibilities. Anything is possible in a sponsorship, it is …
Making Media Content
The Influence of Constituency Groups on Mass Media
E-bok, 2006
949 kr
Lägg i varukorg
Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what …
Making Media Content
The Influence of Constituency Groups on Mass Media
E-bok, 2006
970 kr
Lägg i varukorg
Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what …
Making the Cut
Life Inside the PGA Tour System
Häftad, 2019
245 kr
Lägg i varukorg
The success of the PGA Tour lies in the compelling stories of the individual quests for achievement--making the tournament cut, winning a tournament, qualifying for the FedEx Cup Playoffs, and the ultimate challenge of making it onto the Tour, where victory is often determined by a single stroke. …
Making Media Content
The Influence of Constituency Groups on Mass Media
Inbunden, 2005
1102 kr
Tillfälligt slut
Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what …
Making Media Content : The Influence of Constituency Groups on Mass Media
The Influence of Constituency Groups on Mass Media
E-bok, 2005
765 kr
Tillfälligt slut
