Rajat K Baisya – författare
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4 produkter
Strategic Brand Management
Surviving the Competitive Environment
Inbunden, 2026
2585 kr
Lägg i varukorg
The book comprehensively covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most valuable asset in a business, the book discusses, with illustrations, the process of building and protecting brands, what it takes for a popular name to …
Strategic Brand Management
Surviving the Competitive Environment
Häftad, 2026
667 kr
Lägg i varukorg
The book comprehensively covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most valuable asset in a business, the book discusses, with illustrations, the process of building and protecting brands, what it takes for a popular name to …
Strategic Brand Management
Surviving the Competitive Environment
E-bok, 2026
785 kr
Kommande
The book comprehensively covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most valuable asset in a business, the book discusses, with illustrations, the process of building and protecting brands, what it takes for a popular name to …
Strategic Brand Management
Surviving the Competitive Environment
E-bok, 2026
785 kr
Kommande
The book comprehensively covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most valuable asset in a business, the book discusses, with illustrations, the process of building and protecting brands, what it takes for a popular name to …
