Ruth Ashford – författare
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1 produkter
Strategic Marketing
Plannning and Control
Av Graeme Drummond, John Ensor m. fl.
Inbunden, 2007
3152 kr
Lägg i varukorg
The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a concise yet comprehensive synthesis of the key strategic marketing concepts. The text cuts through the complexity and jargon surrounding the subject and is …
