Introduction to Artificial Intelligence: A Conceptual Overview

Introduction to Artificial Intelligence accompanies AI courses being rolled out at universities worldwide. The title covers all the modules needed for a non-technical introduction to AI concepts, for students across disciplines. This practical curriculum is now available through MyLab, Pearson’s premier digital courseware, which pairs an eTextbook with AI tools and comprehensive assessments.

Requiring only basic digital literacy, the text introduces technical concepts using intuitive explanations instead of overly mathematical analysis. By linking foundations to modern uses, the authors show how AI is shaping society and industry, across regions and sectors, while highlighting efforts to enforce responsible uses of AI. They cover all the classic concepts, including rule-based AI, machine learning, deep learning, and vision and language, with up-to-date coverage of LLMs, prompt engineering, multimodal generation and agentic AI.