Practice of Management Series – serie
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2 produkter
2 produkter
Inbunden, Engelska, 1992
298 kr
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The complexity of corporate environments demands managers who understand not only the techniques but also the craft of general management. This text examines the range of expertise that general managers must possess and looks at strategies, decision-making and the allocation of resources.
Häftad, Engelska, 1999
452 kr
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As entrepreneurs fuel the economy with start-ups, job creation, innovation, and new technologies, the need to understand the evolving field of entrepreneurship continues to grow. Covering every phase of the entrepreneurial venture, from the basic concepts to emerging issues, this collection of readings by leading academics and practitioners is designed to serve as a handbook for entrepreneurs, as well as for teachers and students of the entrepreneurial process. Newly updated with timely material, professors will find this second edition invaluable for the richness of the cases and the accompanying questions designed to facilitate discussion.