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    1. Ekonomi och Ledarskap
    2. Företagsekonomi
    3. Entreprenörskap

    The International Business Environment

    AvLeslie Hamilton,Philip Webster

    Häftad, Engelska, 2018

    967 kr

    Beställningsvara. Skickas inom 5-8 vardagar. Fri frakt över 249 kr.

    Beskrivning

    In this versatile and engaging textbook the authors integrate diverse, global examples with coverage of all key topics to produce the most practical and multi-perspective international business environment textbook.Case studies on Google, Oxfam, and Netflix, as well as coverage of the latest developments in globalization, Trump's presidency, and emerging markets showcase the realities of business today and ensure students have the grounding they need to effectively explore and analyse the issues facing organizations globally. Students are supported in their learning with chapter summaries, diagrams, and a comprehensive glossary, but also challenged by counterpoint boxes, learning tasks, and review questions in every chapter, encouraging critical thinking and research skills.Even with its comprehensive breadth of coverage, The International Business Environment remains concise and accessible through use of the PESTLE framework to steer its analysis. Now in its fourth edition, this book is the ideal companion to any international business environment course.This book is accompanied by a range of supporting online resources:For students:Multiple-choice questionsA glossaryLibrary of video links Web exercises Web links Additional economic resources For lecturersPowerPoint slidesAnswers to review questions Answers to case study questions Extended case studies Figures and tables from the book

    Produktinformation

    • Utgivningsdatum:2018-12-17
    • Mått:188 x 244 x 23 mm
    • Vikt:885 g
    • Format:Häftad
    • Språk:Engelska
    • Antal sidor:488
    • Upplaga:4
    • Förlag:OUP OXFORD
    • ISBN:9780198804291

    Utforska kategorier

    • Entreprenörskap inom Ekonomi och Ledarskap

    Recensioner i media

    'Provides a wide-ranging introduction to important issues in the international business environment, enabling students to explore contemporary business challenges and opportunities in an engaging format'.

    Innehållsförteckning

    • Part One: Global Context 1. Globalization by Leslie Hamilton 2. The Global Economy by Steve Gregory 3. Analysing Global Industries by Leslie Hamilton 4. The Global Business Environment by Leslie Hamilton 5. Corporate Social Responsibility by Philip Webster 6. Assessing Country Attractiveness by Philip Webster Part Two: Global Issues 7. The Social-Cultural Framework by Leslie Hamilton 8. The Technological Framework by John Bratton and Kirsteen Grant 9. The Political Environment by Neil Barnett 10. The Legal Environment by Leslie Hamilton 11. The Financial Framework by Leslie Hamilton 12. The Ecological Environment by Dorron Otter
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