Industrial Design, Competition and Globalization

AvJ. Bryson,G. Rusten

E-bok

PDF, Engelska, 2009

1 562 kr

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Inbunden

1 136 kr

Häftad

1 137 kr

Beskrivning

Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.