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S. Soderman - Football and Management, Inbunden

Inbunden, Engelska, 2012

Football and Management

Comparisons between Sport and Enterprise

Av S. Soderman

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Beskrivning
What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.
Produktinformation
  • Utgivningsdatum: 2012-11-14
  • Mått: 140 x 216 x 23 mm
  • Vikt: 522 g
  • Format: Inbunden
  • Språk: Engelska
  • Antal sidor: 286
  • Upplaga: 2013
  • Förlag: Palgrave Macmillan
  • ISBN: 9780230391178
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