Bokus
Jeanne Liedtka, Karen Hold, Jessica Eldridge - Experiencing Design, Inbunden

Inbunden, Engelska, 2021

Experiencing Design

The Innovator's Journey

Av Jeanne Liedtka, Karen Hold, Jessica Eldridge

266 kr

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Beskrivning
In daylong hackathons, design thinking seems deceptively easy. On the surface, it involves a set of seemingly simple activities such as gathering data, identifying insights, generating ideas, prototyping, and experimentation. But practiced at a superficial level, even great design tools don’t go deep enough to create the shifts in mindset and skillset that are required to achieve transformational impact. Going deep with design requires more than changing the activities of innovators; it involves creating the conditions that shape who they become. Individuals become design thinkers by experiencing design.Drawing on decades of researching design thinking and teaching it to people not trained in design, Jeanne Liedtka, Karen Hold, and Jessica Eldridge offer a guide for how to create these deep experiences at each stage of the design thinking journey, whether for an individual, a team, or an organization. For each experience phase, they specify the mindset shifts and competencies that need to be achieved, describe how different personality types experience different kinds of journeys, and show how to fully leverage the diversity of teams. Experiencing Design explores both the science and practicalities of design and includes two assessment instruments for individual and organizational development.Ultimately, innovators need to be someone new to create something new. This book shows you how to use design thinking to make this happen.
Produktinformation
  • Utgivningsdatum: 2021-07-13
  • Mått: 216 x 216 x 27 mm
  • Vikt: 860 g
  • Format: Inbunden
  • Språk: Engelska
  • Antal sidor: 296
  • Förlag: Columbia University Press
  • ISBN: 9780231194266
  • Utmärkelser: Commended for Axiom Business Book Award, Business Intelligence / Innovation 2022 (United States)
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Mer om författaren

Jeanne Liedtka is a faculty member at the Darden Graduate School of Business Administration at the University of Virginia. Her Columbia Business School Publishing books include Designing for Growth: A Manager’s Toolkit (2011) and Design Thinking for the Greater Good: Innovation in the Social Sector (2017).Karen Hold is the founder of Experience Labs, an innovation consulting firm. She is also the director of DT:DC, a design thinking community in Washington, DC, and a visiting professor at École des Ponts Business School in Paris, France.Jessica Eldridge is a consultant working at the intersection of educational equity and purposeful innovation. She is the founder of Spark Strategic Solutions and is a specialist in design thinking, innovation management, and cross-sector collaboration.

Recensioner i media

Just when the world needs to up the innovation ante, here is the code to transform yourself, your team, or your whole organization. A true landmark book rooted in design thinking—meticulously evidenced, easy to read, and, above all, actionable for frontline change agents, CEOs, and everyone in between. I guarantee much nodding and many an aha moment. Better still, you’ll finish with your own personal profile and plan!

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