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Strategic Management

AvCliff Bowman,David C. Asch

Häftad, Engelska, 1987

1 070 kr

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Fler format och utgåvor

1 166 kr

Beskrivning

This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.

Produktinformation

Utgivningsdatum:1987-06-01
Mått:155 x 235 x 23 mm
Vikt:673 g
Format:Häftad
Språk:Engelska
Antal sidor:407
Förlag:Bloomsbury Publishing PLC
ISBN:9780333387658

Utforska kategorier

Ledarskapsböcker inom Ekonomi och Ledarskap

Recensioner i media

'...its comprehensive treatment and structured approach is attractive to practitioners.' - Long Range Planning

Innehållsförteckning

IntroductionOjectives Strategy FormulationExternal AppraisalInternal AppraisalStrategic OptionsFinancial StrategiesStrategic SelectionMaking the StrategyOperational Managing ChangeStrategy and StructureSocial and Psychological InfluencesPower Models of Strategic Decision Making Not for Profit Organisations.

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