E-bok, Engelska, 1987
Strategic Management
Av Cliff Bowman, David C. Asch
1204 kr
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Beskrivning
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
Produktinformation
- Utgivningsdatum: 1987-06-26
- Språk: Engelska
- Antal sidor: 407
- Filformat: PDF
- Kopieringsskydd: LCP
- ISBN: 9781349187027
- Förlag: Bloomsbury Publishing PLC
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