C. Michael Hall is Professor of Marketing in the Department of Management, Marketing and Entrepreneurship at the University of Canterbury, New Zealand; Docent in Geography, University of Oulu, Finland; and a visiting professor at Linnaeus University, Kalmar, and Lund University, Helsingborg, Sweden. He has written widely on tourism, regional development, sustainability and gastronomy. He is co-Editor, with Chris Cooper, of the journal Current Issues in Tourism.Chris Cooper is Professor of Tourism at Leeds Beckett University, UK. He has published and edited widely in tourism. He works with international tourism agencies, including the UNWTO and was awarded the United Nations WTO Ulysses prize for contributions to tourism policy and education in 2009. He is co-Editor, with C. Michael Hall, of the journal Current Issues in Tourism.

• Marketing, Consumption and Demand for Asian Tourism 1. Introduction to Current Issues in Asia: COVID-19 and beyondC. Michael Hall and Chris Cooper2. Tourist arrivals in Korea: Hallyu as a pull factorSungKyu Lim and Evangelos Giouvris3. Local and international perspectives of the influence of creative experiences of Chinese traditional culture on revisit intentionsChih-Hsing Liu4. A study of segmentation of cannabis-oriented tourists from China based on motivationJun Wen, Fang Meng, Tianyu Ying and Yaniv Belhassen5. A journey of hope: an institutional perspective of Japanese outbound reproductive tourismI-Chieh Michelle Yang6. Tourist behaviour through consumption in Melaka World Heritage SiteNurul Diyana Md Khairi, Hairul Nizam Ismail and Syed Muhammad Rafy Syed Jaafar7. Perceived pollution and inbound tourism for Shanghai: a panel VAR approachXu Xu and Markum Reed8. Profiling the elite middle-age Chinese outbound travellers: a 3rd wave?Jigang Bao, Xin Jin and David Weaver9. Structural relationships among mega-event experiences, emotional responses, and satisfaction: focused on the 2014 Incheon Asian GamesHakJun Song, MinCheol Kim and Yunseon ChoeSustainable Asian Destinations10. When destination attractiveness shifts in response to climate change: tourists’ adaptation intention in Taiwan’s Kenting National ParkWei-Ching Wang, Chung-Hsien Lin, Wen-Bor Lu and Su-Hsin Lee11. Understanding the role of local food in sustaining Chinese destinationsQian Chen and Rong Huang12. How to improve tourism energy efficiency to achieve sustainable tourism: evidence from ChinaLamei He, Jianping Zha and Hui Ann Loo13. The interaction effect of tourism and foreign direct investment on urban–rural income disparity in China: a comparison between autonomous regions and other provincesJoon Ho Kim and Kyung Ho KangAsian Tourism Research Methods14. Towards an understanding of Chinese tourist photography: evidence from the UKMohan Li, Richard Sharpley and Sean Gammon15. Exploring qualitative applications of social media data for place-based assessments in destination planningAllie McCreary, Erin Seekamp, Mae Davenport and Jordan W. Smith

C. Michael Hall is Professor of Marketing in the Department of Management, Marketing and Entrepreneurship at the University of Canterbury, New Zealand; Docent in Geography, University of Oulu, Finland; and a visiting professor at Linnaeus University, Kalmar, and Lund University, Helsingborg, Sweden. He has written widely on tourism, regional development, sustainability and gastronomy. He is co-Editor, with Chris Cooper, of the journal Current Issues in Tourism.Chris Cooper is Professor of Tourism at Leeds Beckett University, UK. He has published and edited widely in tourism. He works with international tourism agencies, including the UNWTO and was awarded the United Nations WTO Ulysses prize for contributions to tourism policy and education in 2009. He is co-Editor, with C. Michael Hall, of the journal Current Issues in Tourism.

• Marketing, Consumption and Demand for Asian Tourism 1. Introduction to Current Issues in Asia: COVID-19 and beyondC. Michael Hall and Chris Cooper2. Tourist arrivals in Korea: Hallyu as a pull factorSungKyu Lim and Evangelos Giouvris3. Local and international perspectives of the influence of creative experiences of Chinese traditional culture on revisit intentionsChih-Hsing Liu4. A study of segmentation of cannabis-oriented tourists from China based on motivationJun Wen, Fang Meng, Tianyu Ying and Yaniv Belhassen5. A journey of hope: an institutional perspective of Japanese outbound reproductive tourismI-Chieh Michelle Yang6. Tourist behaviour through consumption in Melaka World Heritage SiteNurul Diyana Md Khairi, Hairul Nizam Ismail and Syed Muhammad Rafy Syed Jaafar7. Perceived pollution and inbound tourism for Shanghai: a panel VAR approachXu Xu and Markum Reed8. Profiling the elite middle-age Chinese outbound travellers: a 3rd wave?Jigang Bao, Xin Jin and David Weaver9. Structural relationships among mega-event experiences, emotional responses, and satisfaction: focused on the 2014 Incheon Asian GamesHakJun Song, MinCheol Kim and Yunseon ChoeSustainable Asian Destinations10. When destination attractiveness shifts in response to climate change: tourists’ adaptation intention in Taiwan’s Kenting National ParkWei-Ching Wang, Chung-Hsien Lin, Wen-Bor Lu and Su-Hsin Lee11. Understanding the role of local food in sustaining Chinese destinationsQian Chen and Rong Huang12. How to improve tourism energy efficiency to achieve sustainable tourism: evidence from ChinaLamei He, Jianping Zha and Hui Ann Loo13. The interaction effect of tourism and foreign direct investment on urban–rural income disparity in China: a comparison between autonomous regions and other provincesJoon Ho Kim and Kyung Ho KangAsian Tourism Research Methods14. Towards an understanding of Chinese tourist photography: evidence from the UKMohan Li, Richard Sharpley and Sean Gammon15. Exploring qualitative applications of social media data for place-based assessments in destination planningAllie McCreary, Erin Seekamp, Mae Davenport and Jordan W. Smith

C. Michael Hall is Professor of Marketing in the Department of Management, Marketing and Entrepreneurship at the University of Canterbury, New Zealand; Docent in Geography, University of Oulu, Finland; and a visiting professor at Linnaeus University, Kalmar, and Lund University, Helsingborg, Sweden. He has written widely on tourism, regional development, sustainability and gastronomy. He is co-Editor, with Chris Cooper, of the journal Current Issues in Tourism.Chris Cooper is Professor of Tourism at Leeds Beckett University, UK. He has published and edited widely in tourism. He works with international tourism agencies, including the UNWTO and was awarded the United Nations WTO Ulysses prize for contributions to tourism policy and education in 2009. He is co-Editor, with C. Michael Hall, of the journal Current Issues in Tourism.

• Marketing, Consumption and Demand for Asian Tourism 1. Introduction to Current Issues in Asia: COVID-19 and beyondC. Michael Hall and Chris Cooper2. Tourist arrivals in Korea: Hallyu as a pull factorSungKyu Lim and Evangelos Giouvris3. Local and international perspectives of the influence of creative experiences of Chinese traditional culture on revisit intentionsChih-Hsing Liu4. A study of segmentation of cannabis-oriented tourists from China based on motivationJun Wen, Fang Meng, Tianyu Ying and Yaniv Belhassen5. A journey of hope: an institutional perspective of Japanese outbound reproductive tourismI-Chieh Michelle Yang6. Tourist behaviour through consumption in Melaka World Heritage SiteNurul Diyana Md Khairi, Hairul Nizam Ismail and Syed Muhammad Rafy Syed Jaafar7. Perceived pollution and inbound tourism for Shanghai: a panel VAR approachXu Xu and Markum Reed8. Profiling the elite middle-age Chinese outbound travellers: a 3rd wave?Jigang Bao, Xin Jin and David Weaver9. Structural relationships among mega-event experiences, emotional responses, and satisfaction: focused on the 2014 Incheon Asian GamesHakJun Song, MinCheol Kim and Yunseon ChoeSustainable Asian Destinations10. When destination attractiveness shifts in response to climate change: tourists’ adaptation intention in Taiwan’s Kenting National ParkWei-Ching Wang, Chung-Hsien Lin, Wen-Bor Lu and Su-Hsin Lee11. Understanding the role of local food in sustaining Chinese destinationsQian Chen and Rong Huang12. How to improve tourism energy efficiency to achieve sustainable tourism: evidence from ChinaLamei He, Jianping Zha and Hui Ann Loo13. The interaction effect of tourism and foreign direct investment on urban–rural income disparity in China: a comparison between autonomous regions and other provincesJoon Ho Kim and Kyung Ho KangAsian Tourism Research Methods14. Towards an understanding of Chinese tourist photography: evidence from the UKMohan Li, Richard Sharpley and Sean Gammon15. Exploring qualitative applications of social media data for place-based assessments in destination planningAllie McCreary, Erin Seekamp, Mae Davenport and Jordan W. Smith