Dr. Alan Bradshaw is a Senior Lecturer in Marketing at Royal Holloway, University of London. Dr. Avi Shankar is a Senior Lecturer in Marketing and Consumer Research at the University of Bath. Previously, they were both comrades at the University of Exeter from where this collection was hatched.

Select Guide Rating

• 1. Introduction. Alan Bradshaw and Avi Shankar.2. Revelations of cultural consumer lovemaps in Jamaican dancehall lyrics: An ethnomusicological ethnography Barbara Olsen and Stephen Gould 3. Getting heard in Tibet: Music, media and markets Anna Morcom 4. Developing a retro brand community: Re-releasing and marketing anti-Apartheid protest music in post-apartheid South Africa Michael Drewett5. Music meanings in movies: The case of the crime-plus-jazz genre Morris B. Holbrook 6. Towards a critical understanding of music, emotion and self-identity David Hesmondhalgh

Dr. Alan Bradshaw is a Senior Lecturer in Marketing at Royal Holloway, University of London. Dr. Avi Shankar is a Senior Lecturer in Marketing and Consumer Research at the University of Bath. Previously, they were both comrades at the University of Exeter from where this collection was hatched.

Select Guide Rating

• 1. Introduction. Alan Bradshaw and Avi Shankar.2. Revelations of cultural consumer lovemaps in Jamaican dancehall lyrics: An ethnomusicological ethnography Barbara Olsen and Stephen Gould 3. Getting heard in Tibet: Music, media and markets Anna Morcom 4. Developing a retro brand community: Re-releasing and marketing anti-Apartheid protest music in post-apartheid South Africa Michael Drewett5. Music meanings in movies: The case of the crime-plus-jazz genre Morris B. Holbrook 6. Towards a critical understanding of music, emotion and self-identity David Hesmondhalgh

Dr. Alan Bradshaw is a Senior Lecturer in Marketing at Royal Holloway, University of London. Dr. Avi Shankar is a Senior Lecturer in Marketing and Consumer Research at the University of Bath. Previously, they were both comrades at the University of Exeter from where this collection was hatched.

Select Guide Rating

• 1. Introduction. Alan Bradshaw and Avi Shankar.2. Revelations of cultural consumer lovemaps in Jamaican dancehall lyrics: An ethnomusicological ethnography Barbara Olsen and Stephen Gould 3. Getting heard in Tibet: Music, media and markets Anna Morcom 4. Developing a retro brand community: Re-releasing and marketing anti-Apartheid protest music in post-apartheid South Africa Michael Drewett5. Music meanings in movies: The case of the crime-plus-jazz genre Morris B. Holbrook 6. Towards a critical understanding of music, emotion and self-identity David Hesmondhalgh