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Timothy R. Hinkin - Cases in Hospitality Management, Häftad

Häftad, Engelska, 2005

Cases in Hospitality Management

Av Timothy R. Hinkin

1196 kr

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Beskrivning
Cases in Hospitality Management: A Critical Incident Approach, Second Edition is one of the few casebooks on the market that focuses specifically on hospitality management. It adopts a critical incident approach, a powerful teaching methodology whereby customers and employees are asked to identify actual experiences regarding service in the hospitality industry – both positive and negative - and then to describe the organization’s response to it.  This approach encourages thorough analysis of a prominent issue, thus highlighting the wide range of complexities that face managers on the hospitality industry on a daily basis.   Cases involving many segments of the industry - including airlines, railroads, private clubs, conference centers, travel agents, and restaurants – are included, as are fifteen new cases and a new section on hospitality technology.
Produktinformation
  • Utgivningsdatum: 2005-11-04
  • Mått: 150 x 226 x 15 mm
  • Vikt: 231 g
  • Format: Häftad
  • Språk: Engelska
  • Antal sidor: 176
  • Upplaga: 2
  • Förlag: John Wiley & Sons Inc
  • ISBN: 9780471686934
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