Doing Research in Business and Management

Ethné M. Swartz, Ph.D., is a Professor of Management at the Feliciano School of Business, Montclair State University. She served as a chair and associate dean at Fairleigh Dickinson University’s Silberman College of Business. She is a Fulbright Scholar and a Justin G. Longenecker Fellow of the United States Association for Small Business & Entrepreneurship. She has taught in the UK, Mexico, Germany, Iceland, and South Africa. She serves as a research associate at the University of Pretoria’s Gordon Institute of Business Science. Her research publications appear in • Long Range Planning • Risk Management: An International Journal • Journal of Applied Management Studies • Leadership and Organisational Development Journal • Business Horizons • International Journal of Entrepreneurial Behaviour and Research • Facilities • Education and Training • Journal of Developmental Entrepreneurship • International Journal of Gender and Entrepreneurship, and Entrepreneurship, Theory & Practice (ET&P).

`Postgraduate students should find this a useful book, since it focuses on issues specific to their requirements. The philosophical underpinnings, methodology and practicalities of research are all discussed within the context of postgraduate research′ - International Small Business Journal′[T]here is, as with all the chapters, an excellent set of suggested further reading...′ - Management Learning

• PART ONE: CONTEXT AND PROCESSBusiness and Management Research in PerspectivePhilosophical Background to ResearchResearch Strategies and TacticsThe Research Programme and ProcessPART TWO: APPROACH, METHOD AND DATAThe Positivist Approach to Empirical ResearchPhenomenology: The Non-Positivist ApproachThe Research ProcessCollecting Empirical DataThe QuestionnaireThe Case StudyThe SampleStatistical AnalysisPART THREE: REPORTING RESEARCHEthical ConsiderationsWriting Up the ResearchEvaluation of Masters and Doctoral Degrees