Michael Feldman is the host of the popular public radio talk show "Whad'Ya Know?" that has been on the air since 1985 and is now heard in 310 markets worldwide. He lives in Madison, Wisconsin. Diana Cook is a researcher for "Whad'Ya Know?" and a contributor to The Wisconsin Almanac. She lives in Madison, Wisconsin.

"Michael Feldman's incisive look at Badger State oddities finally allows Wisconsin to emerge from the long shadow of beer, cheese, sausage, and more beer."—Joe Queenan, humorist and author of Red Lobster, White Trash, and the Blue Lagoon