Small-Scale Social Survey Methods

Häftad, Engelska, 2008

455 kr

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Beskrivning

Carrying out a survey is a common element in postgraduate study and professional practice. Surveys are usually done badly but could easily be done to a higher standard by using the straightforward guidance provided in "Small -Scale Social Survey Methods". In this practical and introductory book Gillham provides guidance on: finding the right group to respond to the survey; developing the right questions to ask; understanding the different types of sampling; and analysing the data produced by the survey. "The Real Word Research" series provides readers in a variety of fields - academia, business and the professions - with accessible concise and reliable guides to all of the important aspects of research projects and their methods.

Produktinformation

Utgivningsdatum:2008-01-10
Mått:138 x 216 x 7 mm
Vikt:165 g
Format:Häftad
Språk:Engelska
Serie:Real World Research
Antal sidor:128
Förlag:Bloomsbury Publishing PLC
ISBN:9780826496300

Utforska kategorier

Referensverk och tvärvetenskap inom Samhälle och politik

Mer om författaren

Bill Gillham is Honorary Senior Lecturer in the Department of Psychology at the University of Strathclyde, Scotland

Recensioner i media

"It's amazing how much sensible advice and clear description Bill Gillham has managed to squeeze into a mere hundred pages" Pam Woolner, Learning and Teaching Update

Innehållsförteckning

1. Social Survey: Basic Issues; 2. Sampling: Probability or Random Methods; 3. Non-probability Sampling Methods; 4. Gaining Access to the Relevant Group; 5. Focusing Survey Topics and Questions; 6. The Relationship between Questions and Answers; 7. Refining the Question; 8. The Trialling Stage; 9. Designing Questionnaires and Interview Schedules; 10. The Piloting Stage; 11. Running the Main Study; 12. Descriptive Data Analysis; 13. Statistical Analysis; 14. Content Analysis; 15. Interpretation and Writing up.