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      1. Ekonomi och Ledarskap
      2. Företagsekonomi
      3. Affärsförhandlingar

      Professional and Business Communication

      Personal Strategies for the Post-Digital World

      AvPeter Hartley,Susie Marriott

      Inbunden, Engelska, 2023

      2 280 kr

      Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.

      Fler format och utgåvor

      Häftad

      579 kr

      Beskrivning

      This new edition of Professional and Business Communication is an ideal core communications textbook for students on business, management, and professional courses preferring a practice-focused and colloquial approach that combines accessibility with key theory. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organising effective meetings. The third edition of this popular text has been thoroughly revised and updated to cover the dramatic shifts in communication practices that have been driven by remote working and increased technology use. It explores the current and likely future impact of these changes on communication practices, both for good (borderlessness; flexibility) and bad (isolation; burnout; fatigue) and looks at contemporary trends and future developments. This edition has also been revised to include even more examples, cases, tasks, activities, and discussion topics, with pedagogical features designed to aid international students. This popular text (and the accompanying website) will continue to support students on business, management, and professional courses for years to come.

      Produktinformation

      • Utgivningsdatum:2023-05-30
      • Mått:156 x 234 x 27 mm
      • Vikt:980 g
      • Format:Inbunden
      • Språk:Engelska
      • Antal sidor:370
      • Upplaga:3
      • Förlag:Taylor & Francis Ltd
      • ISBN:9781032285863

      Utforska kategorier

      • Affärsförhandlingar inom Ekonomi och Ledarskap

      Mer om författaren

      Peter Hartley is Visiting Professor at Edge Hill University, UK, National Teaching Fellow, and an independent educational consultant, with longstanding interests in communication and organisational behaviour and the application of new technologies in both educational and commercial organisations.Helena Knapton is Learning and Teaching Lead in the Faculty of Education as well as a Senior Lecturer in Education delivering on the PGCertHE at Edge Hill University, UK. Her main research interests are graduate employability and the development of professional identity amongst academic colleagues, particularly those who are new to Higher Education.Susie Marriott is Senior Lecturer in Marketing and Director of Employability & Enterprise in the Business School at Edge Hill University, UK. She also works as co-creator of live projects with third sector clients to simulate brand and social marketing campaigns for both Undergraduate and Masters programmes. With specialist expertise in assistive technologies, she is co-ordinator for Supporting Learners with Specific Learning Difficulties (SpLD) across the Business School.

      Innehållsförteckning

      • Table of ContentsPart 1: How do we understand and analyse the ways we Communicate in OrganisationsChapter 1: Developing your Communication: Deciding where to startChapter 2: How should we analyse communication?Chapter 3: What does communication mean?Chapter 4: Communication Context 1: Culture and StructureChapter 5: Communication Context 2: The New Technology LandscapePart 2: Presenting Information: Effective Methods and MediaChapter 6: Planning and Organising Professional Written CommunicationChapter 7: Effective Writing StyleChapter 8: Effective Design and Visual AidsChapter 9: Effective Documents for the FuturePart 3: Effective Interpersonal and Group CommunicationChapter 10: Effective Interpersonal CommunicationChapter 11: Interpersonal Skills in PracticeChapter 12: Effective MeetingsChapter 13: Effective PresentationsChapter 14: Effective TeamsPart 4: Future-GazingChapter 15: Change and Future-GazingChapter 16: Planning your Future
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