Strategic Management in the Garment Industry

AvGordana Colovic

Inbunden, Engelska, 2024

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Beskrivning

From supply chain finesse to market triumph, this book covers the advancements in business strategy and presents a multidisciplinary approach to strategic management in the garment industry. The subject matter of this book discusses –Strategic managementStrategic marketing in garment industryStrategic methodsOrganizational behaviourPrint edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan and Bhutan)

Produktinformation

Utgivningsdatum:2024-08-09
Mått:152 x 229 x 16 mm
Vikt:453 g
Format:Inbunden
Språk:Engelska
Antal sidor:200
Förlag:Taylor & Francis Ltd
ISBN:9781032760711

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Mer om författaren

Gordana Colovic is Professor at the College of Textile-Design, Technology and Management in Belgrade. She has authored 4 books and her papers have been published in 80 national and international journals.

Innehållsförteckning

ForewordPreface1. Strategic management2. Garment industry3. Strategic marketing in garment industry4. Strategic management in garment industry5. Strategic methods6. Organizational behaviourReferencesIndex