Johan Swinnen is Professor of Economics and Director of the LICOS Centre for Institutions and Economic Performance at the University of Leuven (KU Leuven). He is Senior Research Fellow at the Centre for European Policy Studies and Visiting Scholar at the Centre for Food Security and the Environment at Stanford University. Previously he was Lead Economist at the World Bank and Economic Advisor at the European Commission. He has published widely on political economy, institutional reform, trade, and global value chains. His books include Political Power and Economic Policy, Global Supply Chains, Standards and the Poor, Foreign Direct Investment and Human Development, Private Standards and Global Governance, and From Marx and Mao to the Market. Koen Deconinck is a senior research affiliate at the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Davis. His research has been published in international journals such as Business History, the American Journal of Agricultural Economics, and Food Policy. Thijs Vandemoortele currently works for Caterpillar Distribution Services Europe and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Berkeley. His research has been published in The World Trade Review, The World Economy, the European Review of Agricultural Economics, and the Review of Development Economics. Anneleen Vandeplas works as an economist for the European Commission and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously she was visiting professor at the University of Hasselt and visiting researcher at the International Food Policy Research Institute (New Delhi). Her work has been published in international journals including the World Bank Economic Review, the Journal of Development Studies, the Journal of Agricultural Economics, and World Development.

'With this book Jo Swinnen et al. make an important contribution to our understanding of the economics of standards. They develop an elegant theoretical approach to analyze the complex interplay between the different interest groups that can influence quality standards in food value chains. Who gains, who loses, and why do inefficient levels of standards persist? The book should entice others to test empirically the rich body of theoretical conclusions it offers.' Ken Ash, Director, Organisation for Economic Co-operation and Development

• 1. Introduction; 2. Modelling standards; 3. Efficiency and equity effects of standards; 4. The political economy of standards and development; 5. International trade and standards; 6. Risks, externalities and the nature of standards; 7. Endogenous private and public standards in value chains; 8. Butterflies and political economy dynamics in standard setting; 9. The political economy of standards and inclusion in value chains; 10. Standards, production structure and inclusion in value chains; 11. Standards, market imperfections and vertical coordination in value chains; 12. Market power and vertical coordination in value chains; 13. Price transmission in value chains; 14. Commodity characteristics and value chain governance; 15. Economic liberalisation, value chains and development; 16. Standards and value chains with contracting costs: towards a general model; 17. General equilibrium effects of standards in value chains.

Johan Swinnen is Professor of Economics and Director of the LICOS Centre for Institutions and Economic Performance at the University of Leuven (KU Leuven). He is Senior Research Fellow at the Centre for European Policy Studies and Visiting Scholar at the Centre for Food Security and the Environment at Stanford University. Previously he was Lead Economist at the World Bank and Economic Advisor at the European Commission. He has published widely on political economy, institutional reform, trade, and global value chains. His books include Political Power and Economic Policy, Global Supply Chains, Standards and the Poor, Foreign Direct Investment and Human Development, Private Standards and Global Governance, and From Marx and Mao to the Market. Koen Deconinck is a senior research affiliate at the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Davis. His research has been published in international journals such as Business History, the American Journal of Agricultural Economics, and Food Policy. Thijs Vandemoortele currently works for Caterpillar Distribution Services Europe and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Berkeley. His research has been published in The World Trade Review, The World Economy, the European Review of Agricultural Economics, and the Review of Development Economics. Anneleen Vandeplas works as an economist for the European Commission and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously she was visiting professor at the University of Hasselt and visiting researcher at the International Food Policy Research Institute (New Delhi). Her work has been published in international journals including the World Bank Economic Review, the Journal of Development Studies, the Journal of Agricultural Economics, and World Development.

'With this book Jo Swinnen et al. make an important contribution to our understanding of the economics of standards. They develop an elegant theoretical approach to analyze the complex interplay between the different interest groups that can influence quality standards in food value chains. Who gains, who loses, and why do inefficient levels of standards persist? The book should entice others to test empirically the rich body of theoretical conclusions it offers.' Ken Ash, Director, Organisation for Economic Co-operation and Development

• 1. Introduction; 2. Modelling standards; 3. Efficiency and equity effects of standards; 4. The political economy of standards and development; 5. International trade and standards; 6. Risks, externalities and the nature of standards; 7. Endogenous private and public standards in value chains; 8. Butterflies and political economy dynamics in standard setting; 9. The political economy of standards and inclusion in value chains; 10. Standards, production structure and inclusion in value chains; 11. Standards, market imperfections and vertical coordination in value chains; 12. Market power and vertical coordination in value chains; 13. Price transmission in value chains; 14. Commodity characteristics and value chain governance; 15. Economic liberalisation, value chains and development; 16. Standards and value chains with contracting costs: towards a general model; 17. General equilibrium effects of standards in value chains.

Johan Swinnen is Professor of Economics and Director of the LICOS Centre for Institutions and Economic Performance at the University of Leuven (KU Leuven). He is Senior Research Fellow at the Centre for European Policy Studies and Visiting Scholar at the Centre for Food Security and the Environment at Stanford University. Previously he was Lead Economist at the World Bank and Economic Advisor at the European Commission. He has published widely on political economy, institutional reform, trade, and global value chains. His books include Political Power and Economic Policy, Global Supply Chains, Standards and the Poor, Foreign Direct Investment and Human Development, Private Standards and Global Governance, and From Marx and Mao to the Market. Koen Deconinck is a senior research affiliate at the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Davis. His research has been published in international journals such as Business History, the American Journal of Agricultural Economics, and Food Policy. Thijs Vandemoortele currently works for Caterpillar Distribution Services Europe and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously he was a visiting researcher at the Organisation for Economic Co-operation and Development and at the University of California, Berkeley. His research has been published in The World Trade Review, The World Economy, the European Review of Agricultural Economics, and the Review of Development Economics. Anneleen Vandeplas works as an economist for the European Commission and is a senior research affiliate with the LICOS Centre for Institutions and Economic Performance at KU Leuven. Previously she was visiting professor at the University of Hasselt and visiting researcher at the International Food Policy Research Institute (New Delhi). Her work has been published in international journals including the World Bank Economic Review, the Journal of Development Studies, the Journal of Agricultural Economics, and World Development.

'With this book Jo Swinnen et al. make an important contribution to our understanding of the economics of standards. They develop an elegant theoretical approach to analyze the complex interplay between the different interest groups that can influence quality standards in food value chains. Who gains, who loses, and why do inefficient levels of standards persist? The book should entice others to test empirically the rich body of theoretical conclusions it offers.' Ken Ash, Director, Organisation for Economic Co-operation and Development

• 1. Introduction; 2. Modelling standards; 3. Efficiency and equity effects of standards; 4. The political economy of standards and development; 5. International trade and standards; 6. Risks, externalities and the nature of standards; 7. Endogenous private and public standards in value chains; 8. Butterflies and political economy dynamics in standard setting; 9. The political economy of standards and inclusion in value chains; 10. Standards, production structure and inclusion in value chains; 11. Standards, market imperfections and vertical coordination in value chains; 12. Market power and vertical coordination in value chains; 13. Price transmission in value chains; 14. Commodity characteristics and value chain governance; 15. Economic liberalisation, value chains and development; 16. Standards and value chains with contracting costs: towards a general model; 17. General equilibrium effects of standards in value chains.