'A well-designed book that familiarises readers with the official and scholarly discussions of soft power in Chinese political and academic circles, as well as the operational features, aims and reflections regarding the outcomes of its main soft power tools. The book makes a unique contribution to debates on soft power diplomacy by explaining the nuances in the Chinese understanding of soft power and extending it to contemporary examples in the Xi Jinping era.' Ibrahim Murat Kara, The Hague Journal of Diplomacy

• 1. Rethinking Soft Power: The Views from China; 2. The Controversies of Confucius Institutes; 3. China's Quest for Global Media Power; 4. China as the Education Hub; 5. Performing Public Diplomacy Spectacles; 6. Conclusions and Future Directions.

'A well-designed book that familiarises readers with the official and scholarly discussions of soft power in Chinese political and academic circles, as well as the operational features, aims and reflections regarding the outcomes of its main soft power tools. The book makes a unique contribution to debates on soft power diplomacy by explaining the nuances in the Chinese understanding of soft power and extending it to contemporary examples in the Xi Jinping era.' Ibrahim Murat Kara, The Hague Journal of Diplomacy

• 1. Rethinking Soft Power: The Views from China; 2. The Controversies of Confucius Institutes; 3. China's Quest for Global Media Power; 4. China as the Education Hub; 5. Performing Public Diplomacy Spectacles; 6. Conclusions and Future Directions.