Chinese Tao of Business
The Logic of Successful Business Strategy
AvChinHwee Tan,Usha C. V. Haley
333 kr
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Beskrivning
The Chinese Tao of Business offers guidance to compete successfully against local companies and in foreign markets through:
- Unique insights into Chinese bus iness strategy, including its origins and influencing factors;
- Insightful perspectives on the evolution of China’s market and business environments;
- Incisive analysis of Eastern and Western strategic decision-making styles and how they differ;
- Cogent identification of hidden and overt threats, pitfalls and opportunities that Western companies face in China and how to plan for them;
- Effective direction through an Adaptive-Action Road Map (ARM) for successful business strategies in China and the global economy.