ABOUT THE AUTHORSJulie Straw oversees Inscape’s network of more than 1,800 trainers, coaches, and consultants and has guided development of this book from the reader’s perspective. Mark Scullard, PhD, leads all aspects of research for Inscape and personally combed through all of the data—hundreds of thousands of item responses—that made this book possible. Susie Kukkonen leads all product development efforts at Inscape and juggled the writing of this book with a full-tilt product development schedule. Barry Davis oversees both marketing and product development for Inscape, and his passion for innovation means that he doesn’t understand the phrase, “But that’s how we’ve always done it.”

• Acknowledgments ixForeword by Dr. Bernard W. Franklin xiiiIntroduction xvii1 Welcome to the Work of Leaders 1Vision 112 Introduction to Crafting a Vision 133 Crafting a Vision Through Exploration 234 Crafting a Vision Through Boldness 335 Crafting a Vision Through Testing Assumptions 436 Summary of Crafting a Vision 53Alignment 597 Introduction to Building Alignment 618 Building Alignment Through Clarity 699 Building Alignment Through Dialogue 7910 Building Alignment Through Inspiration 8911 Summary of Building Alignment 99Execution 10512 Introduction to Championing Execution 10713 Championing Execution Through Momentum 11314 Championing Execution Through Structure 12515 Championing Execution Through Feedback 13516 Summary of Championing Execution 147Afterword: Using VAE in Your Organization 153Appendix A: The Development of the Work of Leaders VAE Model 161Appendix B: Feedback Outtakes 189References 193Resources 197About Inscape Publishing 201About the Authors 203Index 207

ABOUT THE AUTHORSJulie Straw oversees Inscape’s network of more than 1,800 trainers, coaches, and consultants and has guided development of this book from the reader’s perspective. Mark Scullard, PhD, leads all aspects of research for Inscape and personally combed through all of the data—hundreds of thousands of item responses—that made this book possible. Susie Kukkonen leads all product development efforts at Inscape and juggled the writing of this book with a full-tilt product development schedule. Barry Davis oversees both marketing and product development for Inscape, and his passion for innovation means that he doesn’t understand the phrase, “But that’s how we’ve always done it.”

• Acknowledgments ixForeword by Dr. Bernard W. Franklin xiiiIntroduction xvii1 Welcome to the Work of Leaders 1Vision 112 Introduction to Crafting a Vision 133 Crafting a Vision Through Exploration 234 Crafting a Vision Through Boldness 335 Crafting a Vision Through Testing Assumptions 436 Summary of Crafting a Vision 53Alignment 597 Introduction to Building Alignment 618 Building Alignment Through Clarity 699 Building Alignment Through Dialogue 7910 Building Alignment Through Inspiration 8911 Summary of Building Alignment 99Execution 10512 Introduction to Championing Execution 10713 Championing Execution Through Momentum 11314 Championing Execution Through Structure 12515 Championing Execution Through Feedback 13516 Summary of Championing Execution 147Afterword: Using VAE in Your Organization 153Appendix A: The Development of the Work of Leaders VAE Model 161Appendix B: Feedback Outtakes 189References 193Resources 197About Inscape Publishing 201About the Authors 203Index 207

ABOUT THE AUTHORSJulie Straw oversees Inscape’s network of more than 1,800 trainers, coaches, and consultants and has guided development of this book from the reader’s perspective. Mark Scullard, PhD, leads all aspects of research for Inscape and personally combed through all of the data—hundreds of thousands of item responses—that made this book possible. Susie Kukkonen leads all product development efforts at Inscape and juggled the writing of this book with a full-tilt product development schedule. Barry Davis oversees both marketing and product development for Inscape, and his passion for innovation means that he doesn’t understand the phrase, “But that’s how we’ve always done it.”

• Acknowledgments ixForeword by Dr. Bernard W. Franklin xiiiIntroduction xvii1 Welcome to the Work of Leaders 1Vision 112 Introduction to Crafting a Vision 133 Crafting a Vision Through Exploration 234 Crafting a Vision Through Boldness 335 Crafting a Vision Through Testing Assumptions 436 Summary of Crafting a Vision 53Alignment 597 Introduction to Building Alignment 618 Building Alignment Through Clarity 699 Building Alignment Through Dialogue 7910 Building Alignment Through Inspiration 8911 Summary of Building Alignment 99Execution 10512 Introduction to Championing Execution 10713 Championing Execution Through Momentum 11314 Championing Execution Through Structure 12515 Championing Execution Through Feedback 13516 Summary of Championing Execution 147Afterword: Using VAE in Your Organization 153Appendix A: The Development of the Work of Leaders VAE Model 161Appendix B: Feedback Outtakes 189References 193Resources 197About Inscape Publishing 201About the Authors 203Index 207