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      1. Ekonomi och Ledarskap
      2. Företagsekonomi
      3. Försäljning och marknadsföring

      Virtual Selling

      A Quick-Start Guide to Leveraging Video, Technology, and Virtual Communication Channels to Engage Remote Buyers and Close Deals Fast

      AvJeb Blount

      Inbunden, Engelska, 2020

      Del i serien Jeb Blount

      223 kr

      Beställningsvara. Skickas inom 5-8 vardagar. Fri frakt över 249 kr.

      Fler format och utgåvor

      E-bok

      269 kr

      E-bok

      269 kr

      Beskrivning

      And just like that, everything changed . . .A global pandemic. Panic. Social distancing. Working from home.In a heartbeat, we went from happy hours to virtual happy hours. From conferences to virtual conferences. From selling to virtual selling.To remain competitive, sales and business professionals were required to shift the way they engaged prospects and customers.Overnight, virtual selling became the new normal. Now, it is here to stay.Virtual selling can be challenging. It's more difficult to make human to human connections. It's natural to feel intimidated by technology and digital tools. Few of us haven't felt the wave of insecurity the instant a video camera is pointed in our direction.Yet, virtual selling is powerful because it allows you to engage more prospects and customers, in less time, at a lower cost, while reducing the sales cycle.Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal. You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles.Jeb Blount, one of the most celebrated sales trainers of our generation, teaches you: How to leverage human psychology to gain more influence on video callsThe seven technical elements of impactful video sales callsThe five human elements of highly effective video sales callsHow to overcome your fear of the camera and always be video readyHow to deliver engaging and impactful virtual demos and presentationsPowerful video messaging strategies for engaging hard to reach stakeholdersThe Four-Step Video Prospecting FrameworkThe Five-Step Telephone Prospecting FrameworkThe LDA Method for handling telephone prospecting objectionsAdvanced email prospecting strategies and frameworksHow to leverage text messaging for prospecting and down pipeline communicationThe law of familiarity and how it takes the friction out of virtual selling The 5C's of Social SellingWhy it is imperative to become proficient with reactive and proactive chatStrategies for direct messaging – the "Swiss Army Knife" of virtual sellingHow to leverage a blended virtual/physical selling approach to close deals fasterAs you dive into these powerful insights, and with each new chapter, you'll gain greater and greater confidence in your ability to effectively engage prospects and customers through virtual communication channels. And, with this newfound confidence, your success and income will soar.Following in the footsteps of his blockbuster bestsellers People Buy You, Fanatical Prospecting, Sales EQ, Objections, and Inked, Jeb Blount's Virtual Selling puts the same strategies employed by his clients—a who's who of the world's most prestigious organizations—right into your hands.

      Produktinformation

      • Utgivningsdatum:2020-09-07
      • Mått:150 x 218 x 36 mm
      • Vikt:522 g
      • Format:Inbunden
      • Språk:Engelska
      • Serie:Jeb Blount
      • Antal sidor:400
      • Förlag:John Wiley & Sons Inc
      • ISBN:9781119742715

      Utforska kategorier

      • Försäljning och marknadsföring inom Ekonomi och Ledarskap

      Mer om författaren

      JEB BLOUNT is an acclaimed thought leader on sales, leadership, and customer experience—affectionately called the "hardest working man in sales." He is an international bestselling author of twelve books, including Fanatical Prospecting, Sales EQ, Objections, and Inked. Through his global training organization Sales Gravy, Jeb and his team help companies of all sizes accelerate sales productivity and revenue growth fast.

      Innehållsförteckning

      • Foreword xiPart I Foundation 1Chapter 1 And, Just Like That, Everything Changed 3Chapter 2 Is Face-to-Face Selling Dead? 7Chapter 3 Necessity is the Mother of Virtual Selling 13Chapter 4 Virtual Selling Definition and Channels 19Chapter 5 The Asynchronous Salesperson 25Chapter 6 Blending 29Part II Emotional Discipline 33Chapter 7 The Four Levels of Sales Intelligence 35Chapter 8 Emotions Matter 43Chapter 9 Relaxed, Assertive Confidence 47Chapter 10 Deep Vulnerability 49Part III Video Sales Calls 57Chapter 11 Video Calls—The Closest Thing to Being There 59Chapter 12 Blending Video Calls into the Sales and Account Management Process 65Chapter 13 Brain Games 73Chapter 14 Seven Technical Elements of Highly Effective Video Sales Calls 79Chapter 15 Five Human Elements of Highly Effective Video Sales Calls 91Chapter 16 Virtual Presentations and Demos 121Chapter 17 Be Video Ready 133Chapter 18 Video Messaging 145Part IV Telephone 163Chapter 19 Pick Up the Damn Phone 165Chapter 20 Telephone Prospecting 175Chapter 21 Five-Step Telephone Prospecting Framework 181Chapter 22 Developing Effective Because Statements 191Chapter 23 Getting Past Telephone Prospecting Objections 199Chapter 24 Leaving Effective Voicemail Messages 211Part V Texting, Email, Direct Messaging, and Chat 223Chapter 25 Blending Text Messaging into Account Management and Down-Pipeline Communication 225Chapter 26 Text Messaging for Prospecting 231Chapter 27 Email Essentials 237Chapter 28 Four Cardinal Rules of Email Prospecting 249Chapter 29 Four-Step Email Prospecting Framework 263Chapter 30 Direct Messaging 275Chapter 31 Live Website Chat 281Part VI Social Media 301Chapter 32 Social Media is an Essential Foundation for Virtual Selling 303Chapter 33 The Law of Familiarity and the Five Cs of Social Selling 309Chapter 34 Personal Branding 323Part VII Virtual Selling is Still Selling 331Chapter 35 The Truth about Jedi Mind Tricks 333Chapter 36 Selling Invisible Trucks 343Notes 349Acknowledgments 359Training, Workshops, and Speaking 361About the Author 363Index 365
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