Lisa Lau is Head of Human Geography at Keele University, UK. Her research interests include post-colonialism, literary studies, gender studies, and South Asia, encompassing the issues of power, narrative, identity construction, class chasms, social and cultural change.Ana Cristina Mendes is a researcher at ULICES (University of Lisbon Centre for English Studies) in Portugal. Her research interests span postcolonial cultural production and its intersection with the culture industries.

"[I]t highlights the agency of the various writers who have aimed to consciously confront-and even parody-the market forces. In addition, it demonstrates the illuminative power that re-Orientalism offers as a framework for cultural analysis. Perhaps it elucidates a number of problems, but it also recognizes a number of previously ignored instances of transnational and intra-national hegemonic production. Moreover, in its elaboration of the problems of postcolonial texts, it suggests novel and concrete plans for someday transcending the past." - Ann Marie L. Davis, Ph.D., Connecticut College; Journal of International and Global Studies Vol. 3, No. 2 Spring 2012

• 1. Introducing re-Orientalism: A new manifestation of Orientalism Lisa Lau and Ana Cristina Mendes 2. Re-Orientalism in contemporary Indian Writing in English (IWE) Lisa Lau 3. On the entrepreneurial ethos in Aravind Adiga’s The White Tiger Sarah Brouillette 4. ‘Tomorrow’s brother’: Contesting Orientalisms in Gopal Baratham’s A Candle or the Sun Sim Wai Chew 5. Pulp frictions Jigna Desai 6. Re-Orientalism is on TV: From Salman Rushdie’s The Aliens Show to The Kumars Ana Cristina Mendes 7. Foreign fantasies and genres in Bride & Prejudice: Jane Austen re-Orientalises British Bollywood Tamara S. Wagner 8. Bollywood meets Issey Miyake: Indo chic versus Asian fusion fashion in contemporary Hindi cinema Mita Banerjee 9. Re-Orientalisms: Meditations on exoticism and transcendence, Otherness and the Self Tabish Khair