Understanding Sport Management

Trish Bradbury is a senior lecturer at Massey University, New Zealand, where she lectures in both sport management and core management programmes of study. She has extensive experience in managing/coaching organisations and sports teams, and actively volunteers in the sport community. Her major research interests concern aspects of sport/business management related to events, HRM, organisation development and performance management. Dr Bradbury has published in various journals such as Sport Management Review, Sport, Business and Management and International Journal of Sports Marketing and Sponsorship. Her first book is Sport Governance: International Case Studies (Routledge, 2013).Ian O'Boyle is a researcher in the area of sport governance and leadership. He is also the Director of the CERM Performance Indicators Project, which focuses on researching operational indicators and customers’ perceptions of service quality for local government sports and leisure facilities and services, providing improved operational decision-making and internal and external benchmarking. His work appears in the leading sport management journals such as Journal of Sport Management, Sport Management Review and European Sport Management Quarterly. In 2015, Dr O'Boyle received a Research Excellence Award from the UniSA Business School in recognition of his extensive high quality research record.

"Understanding Sport Management: International Perspectives is a truly excellent textbook." - Joseph Fahlén, Department of Education, Umeå University, Sweden"This book can serve as an introductory text in any sport management program because it offers an extensive array of content for understanding sport management. As the title implies, the book’s unique feature is its issue-based approach on the latest sport management topics with an international perspective … the book is practical and contains a wealth of insights. It would be a valuable asset for students who plan to work in the sport industry because the cases and exercises can help them improve their critical-thinking and decision-making skills." - Ari Kim, University of North Florida, International Journal of Sport Communication

• Part I: The Sport Management Environment1. The New Sport Management Environment[Ian O’Boyle and Trish Bradbury]2. The Impact of Sport in Society[Emma Sherry]3. Organisational Structure and Theory of Non-Profit Sport Organisations[Packianathan Chelladurai, Wirdati Radzi and Megat Ahmad Kamaluddin Megat Daud]4. Professional Sport [Paul Turner] 5. The Global Sport Environment[Eric MacIntosh and John Harris]Part II: Foundations of Sport Management6. Creating High-Performing Non-Profit Sport Organisations [Popi Sotiriadou and Veerle De Bosscher]7. Controlling and Managing Organisational Performance: The Viable System Model [Winnie O’Grady and John Davies]8. Strategic Management in Non-Profit Sport [Ian O’Boyle]9. Managing Volunteers in Grassroots Sport[Tracy Taylor and Ashlee Morgan]10. Sport Governance[Ian O’Boyle]11. Leadership in Sport Management[Duncan Murray and Sarah Chua]12. Soliciting Sport Sponsorship[Bettina Cornwell]13. Sport Marketing[Brenda Pitts]14. The Economics of Sport[Sam Richardson]Part III: Elements of Sport Management15. Communication and Social Media[Ashleigh-Jane Thompson]16. Sport Law [Neville Cox]17. Sport Event Management[Insun Sunny Lee and Graham Brown]18. Sport Tourism[Graham Brown and Insun Sunny Lee]19. The Continuing Evolution of Sport Management[Trish Bradbury and Ian O’Boyle]