Häftad, Engelska, 2003

Globalization or Regionalization of the European Car Industry?

Av M. Freyssenet, K. Shimizu, G. Volpato

1111 kr

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Beskrivning

The automobile sector is one of the most archetypal global industries and is seen by many as one of the main drivers behind the homogenisation of world markets due to firms' internationalization strategies and the social practices that firms impose. This book argues that this is not entirely the case due to the heterogeneity of firms and the diversity of strategies pursued. It highlights the diversity and forms of internationalization and the preference for regionalization rather than globalization that has occurred over the past decade. This book looks specifically at the European car industry.

Produktinformation

Utgivningsdatum: 2003-04-15
Mått: 140 x 216 x 17 mm
Vikt: 376 g
Format: Häftad
Språk: Engelska
Antal sidor: 275
Förlag: Palgrave Macmillan
ISBN: 9781349722372

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Mer om författaren

LEONARDO BUZZAVO Senior Lecturer, Ca'Foscari University of VeniceDIDIER CHABAUD Assistant Professor of Management, University of Cergy-PontoiseANDREA ECKARDT Researcher Friedrich-Alexander-University, Erlangen NurembergBRUNO JETIN Associate Professor of Economics, Université de Paris NordMATTHIAS KLEMM Researcher, Friedrich-Alexander-University Erlangen NurembergHOLM-DETLEV KÖHLER Professor of Sociology, University of OviedoJEAN LOUIS LOUBET Professor of History, Université d'EvryLYDIE LAIGLE Senior Researcher at CSTB, FranceCLAUDE PARTHENAY Professor at the Institute of Technology, Cergy PontoiseLUDGER PRIES Professor of Social Science, Ruhr-Universität, Germany

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