Inbunden, Engelska, 2003
Seeking Success in E-Business
Av Kim Viborg Andersen, Steve Elliot, Paula M.C. Swatman, E.M. Trauth, Niels Bjørn-Andersen
1122 kr
Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.
Beskrivning
This collection of research papers addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. Many of the texts represent cutting-edge research, illustrating the diverse nature of these fields, from conceptual frameworks to state-of-the-art implementations. The book includes contributions in areas such as: strategies for implementing e-business; business-2-consumer, business-2-business; internet marketing; evaluation tools for e-business; implications for SMEs; mobile commerce; trust; distributed knowledge management; and dot.com-driven business transformations. The volume comprises the edited proceedings of the Second Working Conference on E-Business: Multidisciplinary Research and Practice, which was sponsored by the International Federation for Information Processing (IFIP), Working Group 8.4, as well as by the Danish Center for E-Business Development and the Copenhagen Business School. The conference was held in June 2002 in Copenhagen.
Produktinformation
- Utgivningsdatum: 2003-05-31
- Mått: 155 x 235 x 40 mm
- Vikt: 1 144 g
- Format: Inbunden
- Språk: Engelska
- Serie: IFIP Advances in Information and Communication Technology
- Antal sidor: 646
- Upplaga: 2003
- Förlag: Kluwer Academic Publishers
- ISBN: 9781402074509
Utforska kategorier
Betyg & recensioner
0 recensioner
Inga recensioner tillgängliga.