Inbunden, Engelska, 2007
Multinationals on the Periphery
Av Gabriel Benito, Rajneesh Narula, G. Benito, R. Narula
559 kr
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Beskrivning
Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book focuses on how multinational activity to and from peripheral economies differs from their activity in core economies.
Produktinformation
- Utgivningsdatum: 2007-10-26
- Mått: 140 x 216 x 21 mm
- Vikt: 480 g
- Format: Inbunden
- Språk: Engelska
- Antal sidor: 274
- Upplaga: 2007
- Förlag: Palgrave USA
- ISBN: 9781403991669
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Mer om författaren
GABRIEL BENITO is Professor and Head of the Department of Strategy and Logistics at BI Norwegian School of Management, Oslo, Norway. RAJNEESH NARULA is Professor and Director of the Centre of International Business and Strategy at the University of Reading Business School, UK.
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