The SAGE Handbook of Consumer Culture

A thorough and comprehensive guide filled with insightful and up to date articles written by foremost experts. This belongs on the bookshelves of researchers and practitioners, indeed anyone with an interest in the consumer culture that dominates the world.

• Chapter 1: Introduction - Olga Kravets, Pauline Maclaran, Steven Miles and Alladi VenkateshPART 1: Sociology of ConsumptionChapter 2: The Emergence of Contemporary Consumer Culture - Stephen MilesChapter 3: The Systems of Provision Approach to Understanding Consumption - Ben Fine, Kate Bayliss and Mary RobertsonChapter 4: The Making of the Consumer: Historical and Sociological Perspectives - Marie-Emmanuelle Chessel and Sophie Dubuisson-Quellier Chapter 5: Consumption, Class and Taste - Jessica PaddockPART 2: Geographies of Consumer CultureChapter 6: Debunking the Myths of Global Consumer Culture Literature - Güliz Ger, Eminegül Karababa, Alev Kuruoglu, Meltem Türe, Tuba Üstüner and Baskin Yenicioglu Chapter 7: Consumer Culture in Socialist Russia - Olga GurovaChapter 8: New Urbanism, Post-nationalism and Consumerist Modernity in India - Sanja SrivastavaChapter 9: Consumption and Consumer Rights in Contemporary China - Erika KueverChapter 10: Spaces of (Consumer) Resistance - Andreas Chatzidakis and Vera HoelscherPART 3: Consumer Culture Studies in MarketingChapter 11: Consumer Culture Theory: A Front-row Seat at the Sidelines - Linda PriceChapter 12: Consumer Identity Projects - Gretchen Larsen and Maurice PattersonChapter 13: Re-presenting, Reinvigorating and Reconciling: Gift-Giving Research within and beyond the CCT Paradigm - Cele C. OtnesChapter 14: Prosumption Tribes: How Consumers collectively Rework Brands, Products, Services and Markets - Bernard Cova and Daniele DalliChapter 15: Contesting Understandings of Contestation: Rethinking Perspectives on Activism - Jay Handelman and Eileen FischerPART 4: Consumer Culture in Media and Cultural StudiesChapter 16: Consumer Culture and The Media - Mehita IqaniChapter 17: Body Projects: Fashion, Aesthetic Modifications and Stylised Selves - Rossella Ghigi and Roberta SassatelliChapter 18: Who takes the first bite? A Critical Overview of Gender Representations in Food Marketing - Daniela Pirani, Benedetta Cappellini and Vicki HarmanChapter 19: Biopolitical Marketing and Technologies of Enclosure - Detlev Zwick and Janice Denegri-KnottPART 5: Material Cultures of ConsumptionChapter 20: The Materiality of Consumer Culture - Paul MullinsChapter 21: Subject/Object Relations and Consumer Culture - Shona BettanyChapter 22: Another Consumer Culture Theory: An ANT look at consumption, or how ′market-things′ help ′cultivate′ customers - Franck Cochoy and Alexandre MallardChapter 23: Objects: From Signs to Design - Benoit HeilbrunnChapter 24: The War on Cash - Brett ScottPART 6: The Politics of Consumer CultureChapter 25: Consumer-Citizens: Markets, Marketing and the Making of ′Choice′ - Stefan SchwarzkopfChapter 26: Are you Neoliberal Fit? The Politics of Consumption under Neoliberalism - Anisha Datta and Indranil Chakraborty Chapter 27: Sustainable Consumption, Consumer Culture and The Politics of a Megatrend - William Kilbourne, Pierre McDonagh and Andrea Prothero Chapter 28: Buying into the Nation: The Politics of Consumption and Nationalism - Eleftheria J. LekakisChapter 29: The Politics of Consumption - Alan Bradshaw