Katherine Barrett and Richard Greene are senior advisors and columnists for Route Fifty, senior advisors to the American Society for Public Administration, visiting fellows at the IBM Center for the Business of Government, special project consultants to the Volcker Alliance, editors at the International Journal of Public Administration, senior advisors with the Government Finance Research Center at the University of Illinois, Chicago, fellows in the National Academy of Public Administration and more.Donald F. Kettl is professor emeritus and former dean of the University of Maryland School of Public Policy. He is also a nonresident senior fellow at the Volcker Alliance and the Brookings Institution. Kettl is the author or editor of numerous books, including Bridgebuilders: How Government Can Transcend Boundaries to Solve Problems (2023) and Experts in Government: The Deep State from Caligula to Donald Trump and Beyond (2023).

A little book that will have a big impact on policy. Imagine a whole generation who can clearly communicate great ideas!

• ContentsPrefaceIntroductionChapter 1: Write for Aunt Tillie: Simple, Clear Writing Is KingChapter 2: One Size Doesn’t Fit All: Make Sure You Know Your AudienceChapter 3: Escaping Inside Baseball: Shortcuts Can Drive Your Readers AwayChapter 4: Good Writing Is Like Good Music: Keep Your Writing Interesting So Readers Will Stay for the FinaleChapter 5: Shoot for the Target: Keep Your Writing at the Appropriate LengthChapter 6: A Picture is Worth a Thousand Words: Visualize Your Data to Communicate Complex Facts ClearlyChapter 7: “All We Want Are the Facts, Ma’am”: Make Sure There’s Evidence to Support Your ArgumentChapter 8: Don’t Forget Your Pitchfork: Learn How to Make the Best Possible Argument for the Pieces You Are Writing through a Pitch that Engages Your ReadersChapter 9: Keep Your Friends Close: Find Partners in Your Effort to Be UnderstoodChapter 10: The Care and Feeding of Editors: How to Make the Writing Experience a CollaborationChapter 11: Downloading Some Facts about Social Media: The Evolving World of Online Communication Can Help You Accomplish Your GoalsChapter 12: This Is the Chapter before the Conclusion…It’s about Conclusions: Setting the Stage for Your Next EffortConclusionAcknowledgmentsAbout the Authors

Katherine Barrett and Richard Greene are senior advisors and columnists for Route Fifty, senior advisors to the American Society for Public Administration, visiting fellows at the IBM Center for the Business of Government, special project consultants to the Volcker Alliance, editors at the International Journal of Public Administration, senior advisors with the Government Finance Research Center at the University of Illinois, Chicago, fellows in the National Academy of Public Administration and more.Donald F. Kettl is professor emeritus and former dean of the University of Maryland School of Public Policy. He is also a nonresident senior fellow at the Volcker Alliance and the Brookings Institution. Kettl is the author or editor of numerous books, including Bridgebuilders: How Government Can Transcend Boundaries to Solve Problems (2023) and Experts in Government: The Deep State from Caligula to Donald Trump and Beyond (2023).

A little book that will have a big impact on policy. Imagine a whole generation who can clearly communicate great ideas!

• ContentsPrefaceIntroductionChapter 1: Write for Aunt Tillie: Simple, Clear Writing Is KingChapter 2: One Size Doesn’t Fit All: Make Sure You Know Your AudienceChapter 3: Escaping Inside Baseball: Shortcuts Can Drive Your Readers AwayChapter 4: Good Writing Is Like Good Music: Keep Your Writing Interesting So Readers Will Stay for the FinaleChapter 5: Shoot for the Target: Keep Your Writing at the Appropriate LengthChapter 6: A Picture is Worth a Thousand Words: Visualize Your Data to Communicate Complex Facts ClearlyChapter 7: “All We Want Are the Facts, Ma’am”: Make Sure There’s Evidence to Support Your ArgumentChapter 8: Don’t Forget Your Pitchfork: Learn How to Make the Best Possible Argument for the Pieces You Are Writing through a Pitch that Engages Your ReadersChapter 9: Keep Your Friends Close: Find Partners in Your Effort to Be UnderstoodChapter 10: The Care and Feeding of Editors: How to Make the Writing Experience a CollaborationChapter 11: Downloading Some Facts about Social Media: The Evolving World of Online Communication Can Help You Accomplish Your GoalsChapter 12: This Is the Chapter before the Conclusion…It’s about Conclusions: Setting the Stage for Your Next EffortConclusionAcknowledgmentsAbout the Authors

Katherine Barrett and Richard Greene are senior advisors and columnists for Route Fifty, senior advisors to the American Society for Public Administration, visiting fellows at the IBM Center for the Business of Government, special project consultants to the Volcker Alliance, editors at the International Journal of Public Administration, senior advisors with the Government Finance Research Center at the University of Illinois, Chicago, fellows in the National Academy of Public Administration and more.Donald F. Kettl is professor emeritus and former dean of the University of Maryland School of Public Policy. He is also a nonresident senior fellow at the Volcker Alliance and the Brookings Institution. Kettl is the author or editor of numerous books, including Bridgebuilders: How Government Can Transcend Boundaries to Solve Problems (2023) and Experts in Government: The Deep State from Caligula to Donald Trump and Beyond (2023).

A little book that will have a big impact on policy. Imagine a whole generation who can clearly communicate great ideas!

• ContentsPrefaceIntroductionChapter 1: Write for Aunt Tillie: Simple, Clear Writing Is KingChapter 2: One Size Doesn’t Fit All: Make Sure You Know Your AudienceChapter 3: Escaping Inside Baseball: Shortcuts Can Drive Your Readers AwayChapter 4: Good Writing Is Like Good Music: Keep Your Writing Interesting So Readers Will Stay for the FinaleChapter 5: Shoot for the Target: Keep Your Writing at the Appropriate LengthChapter 6: A Picture is Worth a Thousand Words: Visualize Your Data to Communicate Complex Facts ClearlyChapter 7: “All We Want Are the Facts, Ma’am”: Make Sure There’s Evidence to Support Your ArgumentChapter 8: Don’t Forget Your Pitchfork: Learn How to Make the Best Possible Argument for the Pieces You Are Writing through a Pitch that Engages Your ReadersChapter 9: Keep Your Friends Close: Find Partners in Your Effort to Be UnderstoodChapter 10: The Care and Feeding of Editors: How to Make the Writing Experience a CollaborationChapter 11: Downloading Some Facts about Social Media: The Evolving World of Online Communication Can Help You Accomplish Your GoalsChapter 12: This Is the Chapter before the Conclusion…It’s about Conclusions: Setting the Stage for Your Next EffortConclusionAcknowledgmentsAbout the Authors