Jack W. Plunkett is CEO & Publisher of Plunkett Research, Ltd., a Houston-based provider of market research and industry information in printed and electronic formats. Plunkett Research provides analysis, statistics and other vital data on all major industry sectors, from InfoTech to Retailing to Banking and Nanotechnology. Plunkett's client list includes 10,000 leading corporations, universities and government agencies worldwide. Plunkett's research products are distributed electronically through subscriptions to its website and around the globe by major booksellers and news distributors, including Bloomberg and ThomsonReuters.Jack Plunkett is the author of numerous books, including The Next Boom: What you absolutely, positively have to know about the world between now and 2025. This book won a 2011 gold medal in the Business Book Awards competition sponsored by Axiom and INC Magazine. Plunkett is frequently interviewed as an expert source by publications such as Time magazine, The Wall Street Journal, The New York Times and Investor's Business Daily, media outlets such as NPR's Marketplace, ABC, and CBS Marketwatch, as well as local and regional newspapers and national columnists. Plunkett received an Academic Book of the Year Award for his Plunkett’s Health Care Industry Almanac, and he was a regional finalist in the Entrepreneur of the Year Awards sponsored by Ernst & Young.

"A critically important reference book - Providing complete access to the U.S. entertainment and media industry - This essential reference covers trends, economics, growth plans, careers and occupations, technology and much more." Midwest Review of Books A uniquely accessible book; highly recommended for business and career collections.A" Library Journal Highly recommended.A" Booklist Especially useful for students of business or any aspect of radio, television and film. Recommended for academic libraries.A" CHOICE magazine

• PLUNKETT'S ENTERTAINMENT & MEDIA INDUSTRY ALMANAC 2010 CONTENTS A Short Entertainment & Media Industry Glossary xi Introduction 1 How To Use This Book 3 Chapter 1: Major Trends Affecting the Entertainment & Media Industry 7 1) Introduction to the Entertainment & Media Industry 7 2) Multimedia Hub Homes Slowly Become a Reality 10 3) DVR Market Evolves/Time-Shifting Hurts Advertisers 12 4) Apple's iPod Revitalizes the Music Industry/Amazon and MySpace Follow Suit 13 5) Internet Film and TV Content Grows as Viewers' Options and Downloads Expand 15 6) Netflix and Blockbuster Go Head to Head 17 7) Major Casino Expansion Stalls in the U.S. While New Projects in Macau Restart 18 8) New Platforms Revolutionize Electronic Games/Microsoft's new Natal Raises the Standard 20 9) Satellite Radio Hits Mass Market Subscription Numbers/Traditional Radio Faces Challenges 22 10) Radio Via IP Grows/The Era of Digital Radio Begins 23 11) Reality TV Dominates Broadcast Programming/Falling Ratings Force Networks to Find New Ways to Distribute Content 24 12) Cable and Satellite TV Compete Fiercely for Market Share 26 13) Video-on-Demand (VOD) and Subscription Video-on-Demand (SVOD) Go Mass Market 27 14) TV over IP-Telecom Companies Enter the Television Market 27 15) TV over IP-TV Networks, Cable Companies and Web Sites Converge 29 16) High-Definition Grows-HDTV and Blu-ray DVDs 29 17) Movie Attendance Improves/Film Companies Innovate with 3-D, Digital Projection and Enhanced Cinema Experiences 31 18) Last Mile Challenges Tumble; Mass Broadband Markets Emerge 32 19) Entertainment-Based Retailing, including Power Towns 32 20) Video Via Cellphone Grows Thanks to iPhone and Other Smartphones 33 21) Apple's iPhone and iPod Touch Sell 50 Million Units, Raise User Expectations and Deliver Mobile Entertainment 34 22) Mobile Music Plays a Major Role in Cellphones 35 23) Newspapers and Magazines Face Difficult Times 35 24) Big Trends Include Kindle, ebooks and new Mobile Tablet Entertainment Devices like Apple's iPad 37 Chapter 2: Entertainment & Media Industry Statistics 39 Entertainment & Media Industry Overview 40 Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2004-2008 41 Personal Consumption Expenditures for Recreation, U.S.: 1990-2008 42 U.S. Magazine Advertising Revenue & Pages for PIB Measured Magazines: 1960-2008 43 Periodical Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 44 Newspaper Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 45 Annual U.S. Newspaper Advertising Expenditures: 1990-2009 46 Book Publishers: Estimated Sources of Revenue, Inventories & Expenses, U.S.: 2004-2008 47 Television Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 48 Cable & Other Subscription Programming: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 49 U.S. Cable Network Statistics, 1986-2008 50 Top 25 U.S. Cable MSOs as of June 2009 51 Motion Picture & Sound Recording Industries: Estimated Revenue & Inventories, U.S.: 2004-2008 52 Number of U.S. Movie Screens & Total Admissions: 1987-2008 53 Average Film Profits by Genre for Major Studios.: 2004-2008 54 Internet Publishing & Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2005-2008 55 Number of Business & Residential High Speed Internet Lines, U.S.: 2002-2009 56 Recorded Music Sales: 2008 57 Estimated Export Revenue for Information Sector Firms, U.S.: 2006-2008 58 U.S. Employment in Entertainment & Media Occupations: May 2008 59 Chapter 3: Entertainment & Media Industry Contacts Addresses, Telephone Numbers and Internet Sites 61 Chapter 4: THE ENTERTAINMENT 400: Who They Are and How They Were Chosen 106 Industry List, With Codes 107 Index of Rankings Within Industry Groups 109 Alphabetical Index 118 Index of U.S. Headquarters Location by State 122 Index of Non-U.S. Headquarters Location by Country 126 Index by Regions of the U.S. Where the Firms Have Locations 128 Index by Firms with International Operations 139 Individual Profiles on each of THE ENTERTAINMENT 400 141 Additional Indexes Index of Hot Spots for Advancement for Women/Minorities 541 Index by Subsidiaries, Brand Names and Affiliations 543

Jack W. Plunkett is CEO & Publisher of Plunkett Research, Ltd., a Houston-based provider of market research and industry information in printed and electronic formats. Plunkett Research provides analysis, statistics and other vital data on all major industry sectors, from InfoTech to Retailing to Banking and Nanotechnology. Plunkett's client list includes 10,000 leading corporations, universities and government agencies worldwide. Plunkett's research products are distributed electronically through subscriptions to its website and around the globe by major booksellers and news distributors, including Bloomberg and ThomsonReuters.Jack Plunkett is the author of numerous books, including The Next Boom: What you absolutely, positively have to know about the world between now and 2025. This book won a 2011 gold medal in the Business Book Awards competition sponsored by Axiom and INC Magazine. Plunkett is frequently interviewed as an expert source by publications such as Time magazine, The Wall Street Journal, The New York Times and Investor's Business Daily, media outlets such as NPR's Marketplace, ABC, and CBS Marketwatch, as well as local and regional newspapers and national columnists. Plunkett received an Academic Book of the Year Award for his Plunkett’s Health Care Industry Almanac, and he was a regional finalist in the Entrepreneur of the Year Awards sponsored by Ernst & Young.

"A critically important reference book - Providing complete access to the U.S. entertainment and media industry - This essential reference covers trends, economics, growth plans, careers and occupations, technology and much more." Midwest Review of Books A uniquely accessible book; highly recommended for business and career collections.A" Library Journal Highly recommended.A" Booklist Especially useful for students of business or any aspect of radio, television and film. Recommended for academic libraries.A" CHOICE magazine

• PLUNKETT'S ENTERTAINMENT & MEDIA INDUSTRY ALMANAC 2010 CONTENTS A Short Entertainment & Media Industry Glossary xi Introduction 1 How To Use This Book 3 Chapter 1: Major Trends Affecting the Entertainment & Media Industry 7 1) Introduction to the Entertainment & Media Industry 7 2) Multimedia Hub Homes Slowly Become a Reality 10 3) DVR Market Evolves/Time-Shifting Hurts Advertisers 12 4) Apple's iPod Revitalizes the Music Industry/Amazon and MySpace Follow Suit 13 5) Internet Film and TV Content Grows as Viewers' Options and Downloads Expand 15 6) Netflix and Blockbuster Go Head to Head 17 7) Major Casino Expansion Stalls in the U.S. While New Projects in Macau Restart 18 8) New Platforms Revolutionize Electronic Games/Microsoft's new Natal Raises the Standard 20 9) Satellite Radio Hits Mass Market Subscription Numbers/Traditional Radio Faces Challenges 22 10) Radio Via IP Grows/The Era of Digital Radio Begins 23 11) Reality TV Dominates Broadcast Programming/Falling Ratings Force Networks to Find New Ways to Distribute Content 24 12) Cable and Satellite TV Compete Fiercely for Market Share 26 13) Video-on-Demand (VOD) and Subscription Video-on-Demand (SVOD) Go Mass Market 27 14) TV over IP-Telecom Companies Enter the Television Market 27 15) TV over IP-TV Networks, Cable Companies and Web Sites Converge 29 16) High-Definition Grows-HDTV and Blu-ray DVDs 29 17) Movie Attendance Improves/Film Companies Innovate with 3-D, Digital Projection and Enhanced Cinema Experiences 31 18) Last Mile Challenges Tumble; Mass Broadband Markets Emerge 32 19) Entertainment-Based Retailing, including Power Towns 32 20) Video Via Cellphone Grows Thanks to iPhone and Other Smartphones 33 21) Apple's iPhone and iPod Touch Sell 50 Million Units, Raise User Expectations and Deliver Mobile Entertainment 34 22) Mobile Music Plays a Major Role in Cellphones 35 23) Newspapers and Magazines Face Difficult Times 35 24) Big Trends Include Kindle, ebooks and new Mobile Tablet Entertainment Devices like Apple's iPad 37 Chapter 2: Entertainment & Media Industry Statistics 39 Entertainment & Media Industry Overview 40 Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2004-2008 41 Personal Consumption Expenditures for Recreation, U.S.: 1990-2008 42 U.S. Magazine Advertising Revenue & Pages for PIB Measured Magazines: 1960-2008 43 Periodical Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 44 Newspaper Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 45 Annual U.S. Newspaper Advertising Expenditures: 1990-2009 46 Book Publishers: Estimated Sources of Revenue, Inventories & Expenses, U.S.: 2004-2008 47 Television Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 48 Cable & Other Subscription Programming: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 49 U.S. Cable Network Statistics, 1986-2008 50 Top 25 U.S. Cable MSOs as of June 2009 51 Motion Picture & Sound Recording Industries: Estimated Revenue & Inventories, U.S.: 2004-2008 52 Number of U.S. Movie Screens & Total Admissions: 1987-2008 53 Average Film Profits by Genre for Major Studios.: 2004-2008 54 Internet Publishing & Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2005-2008 55 Number of Business & Residential High Speed Internet Lines, U.S.: 2002-2009 56 Recorded Music Sales: 2008 57 Estimated Export Revenue for Information Sector Firms, U.S.: 2006-2008 58 U.S. Employment in Entertainment & Media Occupations: May 2008 59 Chapter 3: Entertainment & Media Industry Contacts Addresses, Telephone Numbers and Internet Sites 61 Chapter 4: THE ENTERTAINMENT 400: Who They Are and How They Were Chosen 106 Industry List, With Codes 107 Index of Rankings Within Industry Groups 109 Alphabetical Index 118 Index of U.S. Headquarters Location by State 122 Index of Non-U.S. Headquarters Location by Country 126 Index by Regions of the U.S. Where the Firms Have Locations 128 Index by Firms with International Operations 139 Individual Profiles on each of THE ENTERTAINMENT 400 141 Additional Indexes Index of Hot Spots for Advancement for Women/Minorities 541 Index by Subsidiaries, Brand Names and Affiliations 543

Jack W. Plunkett is CEO & Publisher of Plunkett Research, Ltd., a Houston-based provider of market research and industry information in printed and electronic formats. Plunkett Research provides analysis, statistics and other vital data on all major industry sectors, from InfoTech to Retailing to Banking and Nanotechnology. Plunkett's client list includes 10,000 leading corporations, universities and government agencies worldwide. Plunkett's research products are distributed electronically through subscriptions to its website and around the globe by major booksellers and news distributors, including Bloomberg and ThomsonReuters.Jack Plunkett is the author of numerous books, including The Next Boom: What you absolutely, positively have to know about the world between now and 2025. This book won a 2011 gold medal in the Business Book Awards competition sponsored by Axiom and INC Magazine. Plunkett is frequently interviewed as an expert source by publications such as Time magazine, The Wall Street Journal, The New York Times and Investor's Business Daily, media outlets such as NPR's Marketplace, ABC, and CBS Marketwatch, as well as local and regional newspapers and national columnists. Plunkett received an Academic Book of the Year Award for his Plunkett’s Health Care Industry Almanac, and he was a regional finalist in the Entrepreneur of the Year Awards sponsored by Ernst & Young.

"A critically important reference book - Providing complete access to the U.S. entertainment and media industry - This essential reference covers trends, economics, growth plans, careers and occupations, technology and much more." Midwest Review of Books A uniquely accessible book; highly recommended for business and career collections.A" Library Journal Highly recommended.A" Booklist Especially useful for students of business or any aspect of radio, television and film. Recommended for academic libraries.A" CHOICE magazine

• PLUNKETT'S ENTERTAINMENT & MEDIA INDUSTRY ALMANAC 2010 CONTENTS A Short Entertainment & Media Industry Glossary xi Introduction 1 How To Use This Book 3 Chapter 1: Major Trends Affecting the Entertainment & Media Industry 7 1) Introduction to the Entertainment & Media Industry 7 2) Multimedia Hub Homes Slowly Become a Reality 10 3) DVR Market Evolves/Time-Shifting Hurts Advertisers 12 4) Apple's iPod Revitalizes the Music Industry/Amazon and MySpace Follow Suit 13 5) Internet Film and TV Content Grows as Viewers' Options and Downloads Expand 15 6) Netflix and Blockbuster Go Head to Head 17 7) Major Casino Expansion Stalls in the U.S. While New Projects in Macau Restart 18 8) New Platforms Revolutionize Electronic Games/Microsoft's new Natal Raises the Standard 20 9) Satellite Radio Hits Mass Market Subscription Numbers/Traditional Radio Faces Challenges 22 10) Radio Via IP Grows/The Era of Digital Radio Begins 23 11) Reality TV Dominates Broadcast Programming/Falling Ratings Force Networks to Find New Ways to Distribute Content 24 12) Cable and Satellite TV Compete Fiercely for Market Share 26 13) Video-on-Demand (VOD) and Subscription Video-on-Demand (SVOD) Go Mass Market 27 14) TV over IP-Telecom Companies Enter the Television Market 27 15) TV over IP-TV Networks, Cable Companies and Web Sites Converge 29 16) High-Definition Grows-HDTV and Blu-ray DVDs 29 17) Movie Attendance Improves/Film Companies Innovate with 3-D, Digital Projection and Enhanced Cinema Experiences 31 18) Last Mile Challenges Tumble; Mass Broadband Markets Emerge 32 19) Entertainment-Based Retailing, including Power Towns 32 20) Video Via Cellphone Grows Thanks to iPhone and Other Smartphones 33 21) Apple's iPhone and iPod Touch Sell 50 Million Units, Raise User Expectations and Deliver Mobile Entertainment 34 22) Mobile Music Plays a Major Role in Cellphones 35 23) Newspapers and Magazines Face Difficult Times 35 24) Big Trends Include Kindle, ebooks and new Mobile Tablet Entertainment Devices like Apple's iPad 37 Chapter 2: Entertainment & Media Industry Statistics 39 Entertainment & Media Industry Overview 40 Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2004-2008 41 Personal Consumption Expenditures for Recreation, U.S.: 1990-2008 42 U.S. Magazine Advertising Revenue & Pages for PIB Measured Magazines: 1960-2008 43 Periodical Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 44 Newspaper Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 45 Annual U.S. Newspaper Advertising Expenditures: 1990-2009 46 Book Publishers: Estimated Sources of Revenue, Inventories & Expenses, U.S.: 2004-2008 47 Television Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 48 Cable & Other Subscription Programming: Estimated Sources of Revenue & Expenses, U.S.: 2004-2008 49 U.S. Cable Network Statistics, 1986-2008 50 Top 25 U.S. Cable MSOs as of June 2009 51 Motion Picture & Sound Recording Industries: Estimated Revenue & Inventories, U.S.: 2004-2008 52 Number of U.S. Movie Screens & Total Admissions: 1987-2008 53 Average Film Profits by Genre for Major Studios.: 2004-2008 54 Internet Publishing & Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2005-2008 55 Number of Business & Residential High Speed Internet Lines, U.S.: 2002-2009 56 Recorded Music Sales: 2008 57 Estimated Export Revenue for Information Sector Firms, U.S.: 2006-2008 58 U.S. Employment in Entertainment & Media Occupations: May 2008 59 Chapter 3: Entertainment & Media Industry Contacts Addresses, Telephone Numbers and Internet Sites 61 Chapter 4: THE ENTERTAINMENT 400: Who They Are and How They Were Chosen 106 Industry List, With Codes 107 Index of Rankings Within Industry Groups 109 Alphabetical Index 118 Index of U.S. Headquarters Location by State 122 Index of Non-U.S. Headquarters Location by Country 126 Index by Regions of the U.S. Where the Firms Have Locations 128 Index by Firms with International Operations 139 Individual Profiles on each of THE ENTERTAINMENT 400 141 Additional Indexes Index of Hot Spots for Advancement for Women/Minorities 541 Index by Subsidiaries, Brand Names and Affiliations 543