Kelli Ann (Costa) níc Maoileoin spent many years in the horse business before turning her attention to anthropology in the 1980s. She received her Ph.D. in 1998 from the University of Massachusetts at Amherst, where she studied archaeology, heritage, and tourism under John W. Cole, Oriol Pi-Sunyer, H. Martin Wobst, Dena Dincauze, and Robert Paynter. Kelli was a professor at Franklin Pierce College in New Hampshire for ten years before taking a Fulbright Fellowship at the Dublin Institute of Technology in 2006. The Coach Fellas came about after her friend Lesley Daunt, an Irish coach driver-guide, suggested she study the industry in 2005. Now residing in Ireland, Kelli remains associated with the Dublin Institute of Technology and involved in the Irish tourism industry. She conducts accredited college tours of Ireland’s archaeological heritage sites, is busy with research, and lives in the Midlands surrounded by the people and places she loves.

• Preface Chapter 1: Tourism: A Consideration of the Literature Chapter 2: Heritage Tourism and Discourse in Ireland Chapter 3: Heritage and Archaeology in Ireland Chapter 4: Representing Ireland’s Heritage Chapter 5: Participants in Irish Tourism Chapter 6: Tourists in Ireland Chapter 8: Components of Irish Coach Tourism Chapter 9: Conclusion

Kelli Ann (Costa) níc Maoileoin spent many years in the horse business before turning her attention to anthropology in the 1980s. She received her Ph.D. in 1998 from the University of Massachusetts at Amherst, where she studied archaeology, heritage, and tourism under John W. Cole, Oriol Pi-Sunyer, H. Martin Wobst, Dena Dincauze, and Robert Paynter. Kelli was a professor at Franklin Pierce College in New Hampshire for ten years before taking a Fulbright Fellowship at the Dublin Institute of Technology in 2006. The Coach Fellas came about after her friend Lesley Daunt, an Irish coach driver-guide, suggested she study the industry in 2005. Now residing in Ireland, Kelli remains associated with the Dublin Institute of Technology and involved in the Irish tourism industry. She conducts accredited college tours of Ireland’s archaeological heritage sites, is busy with research, and lives in the Midlands surrounded by the people and places she loves.

• Preface Chapter 1: Tourism: A Consideration of the Literature Chapter 2: Heritage Tourism and Discourse in Ireland Chapter 3: Heritage and Archaeology in Ireland Chapter 4: Representing Ireland’s Heritage Chapter 5: Participants in Irish Tourism Chapter 6: Tourists in Ireland Chapter 8: Components of Irish Coach Tourism Chapter 9: Conclusion

Kelli Ann (Costa) níc Maoileoin spent many years in the horse business before turning her attention to anthropology in the 1980s. She received her Ph.D. in 1998 from the University of Massachusetts at Amherst, where she studied archaeology, heritage, and tourism under John W. Cole, Oriol Pi-Sunyer, H. Martin Wobst, Dena Dincauze, and Robert Paynter. Kelli was a professor at Franklin Pierce College in New Hampshire for ten years before taking a Fulbright Fellowship at the Dublin Institute of Technology in 2006. The Coach Fellas came about after her friend Lesley Daunt, an Irish coach driver-guide, suggested she study the industry in 2005. Now residing in Ireland, Kelli remains associated with the Dublin Institute of Technology and involved in the Irish tourism industry. She conducts accredited college tours of Ireland’s archaeological heritage sites, is busy with research, and lives in the Midlands surrounded by the people and places she loves.

• Preface Chapter 1: Tourism: A Consideration of the Literature Chapter 2: Heritage Tourism and Discourse in Ireland Chapter 3: Heritage and Archaeology in Ireland Chapter 4: Representing Ireland’s Heritage Chapter 5: Participants in Irish Tourism Chapter 6: Tourists in Ireland Chapter 8: Components of Irish Coach Tourism Chapter 9: Conclusion