Haru Yamada is the author of Different Games, Different Rules: Why Americans and Japanese Misunderstand Each Other, is a contributing editor to L'Echo, and consults on various communications issues. Orlando R. Kelm is associate professor at the University of Texas-Austin, where he focuses mainly on business language and the cultural aspects of international business communication. He also serves as the Associate Director of Business Language Education at the UT Center for Global Business. He is coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach. David A. Victor is professor and director of International Business Programs at Eastern Michigan University, where he focuses on cross-cultural business communication and international differences in organizational structure. He is the author of Conflict Management: A Communication Skills Approach and coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach.

A nuanced, vividly illustrated set of practical recommendations . . . a must read for scholars and students in intercultural communication, sociology, language and social interaction, and linguistics.

• Introduction1. The Japanese Language: One Language, One Country2. The Japanese Environment: Ma the Human Translation of Natural Space3. Japanese Social Organization: Inside and Outside Faces4. Japanese Contexting: Listener Talk 1015. The Japanese Authority Conception: Playing Chess or Playing Go6. Japanese Nonverbal Communication: Not Just About a Bow7. The Japanese Temporal Conception: The Right Thing at the Right Time8. Case Study: Getting Down to Earth with Cloud ComputingNotesIndexAbout the Authors

Haru Yamada is the author of Different Games, Different Rules: Why Americans and Japanese Misunderstand Each Other, is a contributing editor to L'Echo, and consults on various communications issues. Orlando R. Kelm is associate professor at the University of Texas-Austin, where he focuses mainly on business language and the cultural aspects of international business communication. He also serves as the Associate Director of Business Language Education at the UT Center for Global Business. He is coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach. David A. Victor is professor and director of International Business Programs at Eastern Michigan University, where he focuses on cross-cultural business communication and international differences in organizational structure. He is the author of Conflict Management: A Communication Skills Approach and coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach.

A nuanced, vividly illustrated set of practical recommendations . . . a must read for scholars and students in intercultural communication, sociology, language and social interaction, and linguistics.

• Introduction1. The Japanese Language: One Language, One Country2. The Japanese Environment: Ma the Human Translation of Natural Space3. Japanese Social Organization: Inside and Outside Faces4. Japanese Contexting: Listener Talk 1015. The Japanese Authority Conception: Playing Chess or Playing Go6. Japanese Nonverbal Communication: Not Just About a Bow7. The Japanese Temporal Conception: The Right Thing at the Right Time8. Case Study: Getting Down to Earth with Cloud ComputingNotesIndexAbout the Authors

Haru Yamada is the author of Different Games, Different Rules: Why Americans and Japanese Misunderstand Each Other, is a contributing editor to L'Echo, and consults on various communications issues. Orlando R. Kelm is associate professor at the University of Texas-Austin, where he focuses mainly on business language and the cultural aspects of international business communication. He also serves as the Associate Director of Business Language Education at the UT Center for Global Business. He is coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach. David A. Victor is professor and director of International Business Programs at Eastern Michigan University, where he focuses on cross-cultural business communication and international differences in organizational structure. He is the author of Conflict Management: A Communication Skills Approach and coauthor of The Seven Keys to Communicating in Brazil: An Intercultural Approach.

A nuanced, vividly illustrated set of practical recommendations . . . a must read for scholars and students in intercultural communication, sociology, language and social interaction, and linguistics.

• Introduction1. The Japanese Language: One Language, One Country2. The Japanese Environment: Ma the Human Translation of Natural Space3. Japanese Social Organization: Inside and Outside Faces4. Japanese Contexting: Listener Talk 1015. The Japanese Authority Conception: Playing Chess or Playing Go6. Japanese Nonverbal Communication: Not Just About a Bow7. The Japanese Temporal Conception: The Right Thing at the Right Time8. Case Study: Getting Down to Earth with Cloud ComputingNotesIndexAbout the Authors