Every time you browse online, recommender systems decide what you see. These algorithms shape your entertainment, news and shopping choices. They can influence what you read, watch and buy. They may seem hidden, but you can learn how they work. Understanding them helps you make better choices online. It also helps you see why certain content is shown to you. This knowledge gives you more control over your digital experience. 

• Discover where algorithms hide in streaming platforms, social apps and news feeds. 

• Learn how your online activity is used to reveal surprising truths. 

• Understand how these systems can amplify extremism and misinformation. 

• See how artificial intelligence makes algorithmic recommenders even more powerful. 

• Use the tools provided to reclaim your time, attention and personal agency. 

Hidden Influences explains the systems that shape what we see online. It shows how recommender systems work in a simple and clear way. You do not need advanced technical knowledge to understand the ideas. 

After reading this book, you will be able to recognise how these systems influence your choices online. You will better understand why certain content is shown to you. This book is for anyone who wants to understand the algorithms that guide their digital experience. 

Every time you browse online, recommender systems decide what you see. These algorithms shape your entertainment, news and shopping choices. They can influence what you read, watch and buy. They may seem hidden, but you can learn how they work. Understanding them helps you make better choices online. It also helps you see why certain content is shown to you. This knowledge gives you more control over your digital experience. 

• Discover where algorithms hide in streaming platforms, social apps and news feeds. 

• Learn how your online activity is used to reveal surprising truths. 

• Understand how these systems can amplify extremism and misinformation. 

• See how artificial intelligence makes algorithmic recommenders even more powerful. 

• Use the tools provided to reclaim your time, attention and personal agency. 

Hidden Influences explains the systems that shape what we see online. It shows how recommender systems work in a simple and clear way. You do not need advanced technical knowledge to understand the ideas. 

After reading this book, you will be able to recognise how these systems influence your choices online. You will better understand why certain content is shown to you. This book is for anyone who wants to understand the algorithms that guide their digital experience. 

Every time you browse online, recommender systems decide what you see. These algorithms shape your entertainment, news and shopping choices. They can influence what you read, watch and buy. They may seem hidden, but you can learn how they work. Understanding them helps you make better choices online. It also helps you see why certain content is shown to you. This knowledge gives you more control over your digital experience. 

• Discover where algorithms hide in streaming platforms, social apps and news feeds. 

• Learn how your online activity is used to reveal surprising truths. 

• Understand how these systems can amplify extremism and misinformation. 

• See how artificial intelligence makes algorithmic recommenders even more powerful. 

• Use the tools provided to reclaim your time, attention and personal agency. 

Hidden Influences explains the systems that shape what we see online. It shows how recommender systems work in a simple and clear way. You do not need advanced technical knowledge to understand the ideas. 

After reading this book, you will be able to recognise how these systems influence your choices online. You will better understand why certain content is shown to you. This book is for anyone who wants to understand the algorithms that guide their digital experience.