Sergio de Andrade Coutinho Filho is a Brazilian entrepreneur, researcher, and AgTech innovator specializing in sustainable weed control. He is the CEO and Co-Founder of Zasso Group AG, a pioneer in electrical weeding technology. With a background in business and engineering, Sergio has spent over a decade developing and promoting non-chemical weed control solutions across agricultural and urban sectors. His work bridges science, technology, and sustainability, and he has contributed to multiple patents and field studies aimed at replacing herbicides with scalable, eco-friendly alternatives.

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• 1: Background 2: The history of electrical weeding 3: Why plants die from electrocution 4: How plants die from electrocution 5: Application possibilities & electrode arrangements 6: Underlying technological generations 7: Ecotoxicology 8: Safety 9: Publications on the efficacy of Electrical weeding 10: Development outlook – The new frontiers in electric weeding

Sergio de Andrade Coutinho Filho is a Brazilian entrepreneur, researcher, and AgTech innovator specializing in sustainable weed control. He is the CEO and Co-Founder of Zasso Group AG, a pioneer in electrical weeding technology. With a background in business and engineering, Sergio has spent over a decade developing and promoting non-chemical weed control solutions across agricultural and urban sectors. His work bridges science, technology, and sustainability, and he has contributed to multiple patents and field studies aimed at replacing herbicides with scalable, eco-friendly alternatives.

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• 1: Background 2: The history of electrical weeding 3: Why plants die from electrocution 4: How plants die from electrocution 5: Application possibilities & electrode arrangements 6: Underlying technological generations 7: Ecotoxicology 8: Safety 9: Publications on the efficacy of Electrical weeding 10: Development outlook – The new frontiers in electric weeding

Sergio de Andrade Coutinho Filho is a Brazilian entrepreneur, researcher, and AgTech innovator specializing in sustainable weed control. He is the CEO and Co-Founder of Zasso Group AG, a pioneer in electrical weeding technology. With a background in business and engineering, Sergio has spent over a decade developing and promoting non-chemical weed control solutions across agricultural and urban sectors. His work bridges science, technology, and sustainability, and he has contributed to multiple patents and field studies aimed at replacing herbicides with scalable, eco-friendly alternatives.

Select Guide Rating

• 1: Background 2: The history of electrical weeding 3: Why plants die from electrocution 4: How plants die from electrocution 5: Application possibilities & electrode arrangements 6: Underlying technological generations 7: Ecotoxicology 8: Safety 9: Publications on the efficacy of Electrical weeding 10: Development outlook – The new frontiers in electric weeding