Bokus
Holger Preuss - Economics of Staging the Olympics, Inbunden

Inbunden, Engelska, 2004

Economics of Staging the Olympics

A Comparison of the Games 1972–2008

Av Holger Preuss

2357 kr

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Beskrivning
The Olympic Games is a unique event centering global interest on its host city. The financing of the Games has changed dramatically since Munich (1972) and economic interests and effects are increasingly paramount. It is therefore an anomaly that accurate economic analysis and comparison is not readily available. This is the most detailed study on the economic implications of recent and future Olympic Games over four decades.Holger Preuss analyses the most important issues surrounding the hosting of the Olympics, and its wider economic effects, including:financial gigantism of the Olympic Gamescommercialisation and its controlproblems associated with achieving the Olympic requirements and standardsthe economic legacy of Olympic Gamesthe feasibility of developing countries staging future Olympic Gamesdetailed post Olympic analysis of financial figuresconclusions on the economic related achievements of respective Organising Committees.Academics and researchers of sports economics, international economics, international business and competition will all find this fascinating book of great value. The rigorous and authoritative analysis ensures valuable information will be available for future bid cities, and in a wider context, any city planning to bid for a major sporting event. It will also appeal to those interested in the broader context of the Olympic Games and concerned by their commercialisation and gigantism.
Produktinformation
  • Utgivningsdatum: 2004-10-27
  • Mått: 169 x 244 x undefined mm
  • Format: Inbunden
  • Språk: Engelska
  • Förlag: Edward Elgar Publishing Ltd
  • ISBN: 9781843768937
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Holger Preuss, Professor of Sport Economics and Sportmanagement, Johannes Gutenberg-University Mainz, Germany and member of the Research Team Olympia

Recensioner i media

'The book is chock full of data and history. . . Preuss's book provides an in-depth, comprehensive look at the economics and finances of the Olympics. The book merits reading in a sequential fashion, but readers interested in particular topics would still benefit from reading only specific sections. It does contain a number of graphs, tables and some equations, but the accompanying text is written in an accessible manner that should not put off non-specialist readers.'

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