Laurel Alexander is a complementary therapist, coach, trainer and widely published author with over 20 years of experience in the wellness industry. She runs Wellness Professionals at Work, providing business coaching for healthcare professionals and a range of accredited wellness courses. She is a qualified reflexologist, nutritionist and stress manager and is currently the business coach for the Association of Reflexologists, the International Stress Management Association and the National Council of Psychotherapists. She is based in Sussex, UK.

From the perspective of educational psychology practice, readers may find the guidance given about marketing, including advice on how to identify and target potential markets, helpful when thinking about traded services.

• Introduction. Part I. Setting the Scene for Health Coaching. 1. Emerging Healthcare Trends. 2. Integrated Wellness Coaching. 3. Key Issues with Wellness Coaching. Part II. Wellness Coaching Skills Toolkit. 4. Core Skills Set. 5. Cognitive Behavioural Coaching. 6. Additional Skills for Wellness Coaching. Part III. Applying Wellness Coaching. 7. Niching Wellness Coaching. 8. Applying Wellness Coaching. 9. Marketing Wellness Coaching. References. Further Reading.

Laurel Alexander is a complementary therapist, coach, trainer and widely published author with over 20 years of experience in the wellness industry. She runs Wellness Professionals at Work, providing business coaching for healthcare professionals and a range of accredited wellness courses. She is a qualified reflexologist, nutritionist and stress manager and is currently the business coach for the Association of Reflexologists, the International Stress Management Association and the National Council of Psychotherapists. She is based in Sussex, UK.

From the perspective of educational psychology practice, readers may find the guidance given about marketing, including advice on how to identify and target potential markets, helpful when thinking about traded services.

• Introduction. Part I. Setting the Scene for Health Coaching. 1. Emerging Healthcare Trends. 2. Integrated Wellness Coaching. 3. Key Issues with Wellness Coaching. Part II. Wellness Coaching Skills Toolkit. 4. Core Skills Set. 5. Cognitive Behavioural Coaching. 6. Additional Skills for Wellness Coaching. Part III. Applying Wellness Coaching. 7. Niching Wellness Coaching. 8. Applying Wellness Coaching. 9. Marketing Wellness Coaching. References. Further Reading.

Laurel Alexander is a complementary therapist, coach, trainer and widely published author with over 20 years of experience in the wellness industry. She runs Wellness Professionals at Work, providing business coaching for healthcare professionals and a range of accredited wellness courses. She is a qualified reflexologist, nutritionist and stress manager and is currently the business coach for the Association of Reflexologists, the International Stress Management Association and the National Council of Psychotherapists. She is based in Sussex, UK.

From the perspective of educational psychology practice, readers may find the guidance given about marketing, including advice on how to identify and target potential markets, helpful when thinking about traded services.

• Introduction. Part I. Setting the Scene for Health Coaching. 1. Emerging Healthcare Trends. 2. Integrated Wellness Coaching. 3. Key Issues with Wellness Coaching. Part II. Wellness Coaching Skills Toolkit. 4. Core Skills Set. 5. Cognitive Behavioural Coaching. 6. Additional Skills for Wellness Coaching. Part III. Applying Wellness Coaching. 7. Niching Wellness Coaching. 8. Applying Wellness Coaching. 9. Marketing Wellness Coaching. References. Further Reading.