Bokus
Geoffrey I. Crouch, J. R. Brent Ritchie - Competitiveness and Tourism, Inbunden

Inbunden, Engelska, 2012

Competitiveness and Tourism

Av Geoffrey I. Crouch, J. R. Brent Ritchie

Del 5 i serien Economics and Management of Tourism series

9302 kr

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Beskrivning
Competitiveness and Tourism brings together the key scholarly articles which discuss the challenges of managing, maintaining and enhancing competitive tourism destinations. This authoritative title of articles covers service sector competition; conceptual models of tourism competitiveness; the measurement and modeling of tourism competitiveness; organizing, planning and management issues; tourism marketing; price competitiveness and demand elasticity; sustainability issues and case studies of tourism competitiveness from around the world.
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Edited by Geoffrey I. Crouch, Professor of Tourism Policy and Marketing, La Trobe Business School, La Trobe University, Melbourne, Australia and the late J.R. Brent Ritchie, formerly Professorship in Tourism Management and Chair, World Tourism Education & Research Centre, University of Calgary, Canada

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‘Ritchie and Crouch’s book The Competitive Destination: A Sustainable Tourism Perspective (CABI, 2003) has become one of the seminal works in tourism destination research and management. It engendered a number of major research papers; many of which I was pleased to publish in the Journal of Travel Research. I am excited to see Geoff and Brent continuing their work with the publication of this edited book. The list of chapter authors is a “who’s who” of tourism researchers and includes many key destination competitiveness papers. In the eight years since their original work, the topic of destination competitiveness has become even more important. It is one of today’s key forces driving tourism research and destination management. I fully anticipate this book will become a required reader for tourism educators, graduate students and destination managers. I anticipate it will lead to yet another surge in excellent, important research.’

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