Häftad, Engelska, 2018

US Firms’ Business Competence in the Taiwanese IT Industry

Av Pi-Chi Chen, Young-Chan Kim

Del i serien Understanding China

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Beskrivning

This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan’s IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs’ strategies are composed of assorted heterogeneous elements.

Produktinformation

Utgivningsdatum: 2018-05-31
Mått: 155 x 235 x undefined mm
Vikt: 388 g
Format: Häftad
Språk: Engelska
Serie: Understanding China
Antal sidor: 234
Förlag: Springer International Publishing AG
ISBN: 9783319811796

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Mer om författaren

Pi-Chi Chen is Lecturer in International Business atthe Department of International Business and Economics, the University ofGreenwich. Her research interests include international business strategy,multinational enterprises based in emerging markets, multinational networks andsubsidiaries, and regional innovation and development. Young-Chan Kim is Senior Lecturer in InternationalBusiness at the Department of International Business and Economics, theUniversity of Greenwich. His research interests include international businessstrategy, multinational enterprises based in emerging markets, especially Chinaand Africa, and regional innovation and development. His recent book 'China andASEAN' was also published by Springer.

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