Brain for Business – A Brain for Life

How insights from behavioural and brain science can change business and business practice for the better

AvShane O'Mara

Häftad, Engelska, 2018

Del i serien Neuroscience of Business

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Beskrivning

Behaviour change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behaviour individuals and organisations can adapt to the demands of the modern world. The brain matters in business.

Produktinformation

Utgivningsdatum:2018-08-23
Mått:155 x 235 x 10 mm
Vikt:277 g
Format:Häftad
Språk:Engelska
Serie:Neuroscience of Business
Antal sidor:163
Förlag:Springer International Publishing AG
ISBN:9783319840949

Utforska kategorier

Mikroekonomi inom Ekonomi och Ledarskap
Ledarskapsböcker inom Ekonomi och Ledarskap
Pedagogik inom Psykologi och pedagogik

Mer om författaren

Shane O’Mara is Professor of Experimental Brain Research and a Wellcome Trust Senior Investigator at Trinity College Dublin. His research interests include the brain systems supporting learning, memory and cognition; the brain systems affected by stress, depression and motivation; applying brain and behavioural science to organisations and business. He has published more than 120 peer-reviewed papers in these areas.

Innehållsförteckning

Chatper1.Setting the Scene.- Chapter2.Mindsets - what they are, how they are inscribed in the brain, how they have implications for organisations.- Chapter3.Brain Hygiene: Optimising performance.- Chapter4.Self-regulation and self-control: How we exercise control over our behaviour.- Chapter5.Resilience including lifestyle.- Chapter6.Positive Brain States: happiness & meaning; subjective well-being.- Chapter7.How our brains are wired for status.- Chapter8.De-biasing Groups; De-biasing Gender Roles.