Melis Behlil is an Associate Professor and Chair of Radio, Television and Cinema Department at Kadir Has University in Istanbul. She has published on media industries and contemporary Turkish cinema. She is also a board member for the Turkish Film Critics Association.

• Introduction: Hello Hollywood 1. Defining Hollywood 2. Cultural Work in a Globalizing World 3. Histories and Geographies of Global Directors 4. A View to a Franchise: James Bond 5. Once More with the Volume Up: Auto-Remakes 6. I Want My MTV: Advertising and Music Videos 7. Conclusion: Everywhere is Hollywood, Bibliography.

Melis Behlil is an Associate Professor and Chair of Radio, Television and Cinema Department at Kadir Has University in Istanbul. She has published on media industries and contemporary Turkish cinema. She is also a board member for the Turkish Film Critics Association.

• Introduction: Hello Hollywood 1. Defining Hollywood 2. Cultural Work in a Globalizing World 3. Histories and Geographies of Global Directors 4. A View to a Franchise: James Bond 5. Once More with the Volume Up: Auto-Remakes 6. I Want My MTV: Advertising and Music Videos 7. Conclusion: Everywhere is Hollywood, Bibliography.

Melis Behlil is an Associate Professor and Chair of Radio, Television and Cinema Department at Kadir Has University in Istanbul. She has published on media industries and contemporary Turkish cinema. She is also a board member for the Turkish Film Critics Association.

• Introduction: Hello Hollywood 1. Defining Hollywood 2. Cultural Work in a Globalizing World 3. Histories and Geographies of Global Directors 4. A View to a Franchise: James Bond 5. Once More with the Volume Up: Auto-Remakes 6. I Want My MTV: Advertising and Music Videos 7. Conclusion: Everywhere is Hollywood, Bibliography.