International Management
E-bok
Engelska, 20146 550 kr
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Beskrivning
Global competition has forced businesses to change how they manage at home and abroad. The increasing rate of change, technological advances, shorter product life cycles, and high-speed communications are all factors that contribute to these changes. The development of the International Management field, under the leadership of US scholars, resulted in excessive emphasis on the private sector and in the marginalization of fields historically related to the public context, such as International Relation and, to some extent, International Business as well. The most influential authors in IM have argued, since the beginning of the 90s, that globalization challenges our paradigms because it forces companies, citizens and policy makers to see reality as a growing interdependent network. This book contains the fundamental and relevant information on the subjects and the selection of contents makes it an appropriate book for the students, teachers, and professionals.
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