Fundamentals of Economics for Business

Häftad, Engelska, 2008

838 kr

Tillfälligt slut

Beskrivning

"Fundamentals of Economics for Business" is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable worldwide. The material is easily adaptable to courses of different lengths and educational objectives, including a one-semester MBA course, economics courses in an undergraduate commerce or business degree, or an executive MBA program. This second edition adds significant new material on production costs, managerial economics, growth and competitiveness, and includes new case studies with applications to international business.

Produktinformation

Utgivningsdatum:2008-12-31
Mått:152 x 229 x undefined mm
Vikt:18 g
Format:Häftad
Språk:Engelska
Upplaga:2
Förlag:World Scientific Publishing Co Pte Ltd
ISBN:9789812797384

Utforska kategorier

Nationalekonomi inom Ekonomi och Ledarskap
Företagsekonomi inom Ekonomi och Ledarskap

Innehållsförteckning

Business and Economics; Demand and Supply: The Basics; The Market Mechanism and the Impact of Regulation and Taxation; The Costs of Production; Two Benchmarks for Business Strategy: Perfect Competition and Monopoly; Alternative Market Structures, Business Strategy and Public Policy; The Global Economy I: The Debate over Free Trade; Economic Indicators and the Basic Data of the Macroeconomy; The Simple "Keynesian" Model and an Introduction to Fiscal Policy; Money and Inflation; Is There a Trade-Off between Inflation and Economic Growth?; The Global Economy II: The Balance of Payments and Exchange Rates; The Global Economy III: Some Topics in International Finance; Economic Growth and Competitiveness: A Macro-Micro Synthesis.