Analytics for Academic Libraries

Getting Started and Practical Applications

AvJennifer Ye Moon-Chung,Rob Behary

Inbunden, Engelska, 2027

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Beskrivning

Drawing on the latest approaches to behavioral and predictive analytics, this guide offers academic librarians pathways to implementing successful analytics programs and to navigating the complex landscape of analytics technology and platforms. Covering the expectations of the field and modern data-collecting tools and techniques, readers will learn how to leverage their findings to make data-informed decisions in their library planning. The book also highlights what is unique to librarianship in the discipline of analytics by focusing on the ethics of the library profession, including issues related to data privacy and service standards and issues related to collection management and outreach efforts. This book is an indispensable guide to all areas of academic librarianship. Analytics provide a shared area where data points from other functional areas can be viewed and compared, driving creative collaboration, identification of library-wide trends, and development of future initiatives.

Produktinformation

Utgivningsdatum:2027-02-04
Mått:156 x 235 x 10 mm
Vikt:257 g
Format:Inbunden
Språk:Engelska
Serie:Bloomsbury Libraries Unlimited
Antal sidor:176
Förlag:Bloomsbury Publishing Plc
ISBN:9798216450931

Utforska kategorier

Referensverk och tvärvetenskap inom Samhälle och politik

Mer om författaren

Jennifer Ye Moon-Chung is the assessment coordinator at the University of Pittsburgh Library System, USA. Rob Behary is Head of Systems and Scholarly Communications at Duquesne University’s Gumberg Library in Pittsburgh, Pennsylvania, USA.

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Analytics for Academic Libraries: Getting Started and Practical Applications provides a much-needed and accessible introduction to library analytics, offering a realistic starting point for librarians new to the work while also presenting experienced practitioners with insightful perspectives and approaches. Through relevant case studies, examples drawn from multiple functional areas, and clear guidance on the types of data to consider and how to use them effectively, it stands out as an excellent resource for building a culture of assessment and advancing analytics in a collaborative and participatory way.

Innehållsförteckning

1. Introduction a. Introductionb. Scope c. Definition of Terms (Library analytics, Dashboards)2. Transformation of libraries and key metricsa. Changes in Academic Librariesb. Key Metricsc. Case Studies3. Building a Strong Foundation for Analyticsa. Building a Culture of Using Data to Make Decisionsb. Share Data across all Library Unitsc. Select Storaged. Case Studies4. Planning your Analytics Project a. Identifying Candidates b. Data Collection Planning: Purpose, Utilization, Management, and Maintenance c. Ethical and Legal Responsibilitiesd. Case studies5. Data Communication a. Defining your Communication Goalsb. Internal Communication Goalsc. Mid-level Communication Goalsd. Promotional Communication Goalse. Case studies6. Choosing the Right Reporting Toolsa. Evaluating Reporting Softwareb. Understand the Pros and Consc. Best Tools for Your Needsd. Case Studies7. Building Your Analytics Pipeline: From Data tools, and peoplea. Gathering and Selecting Datab. Cleaning and Preparing Datac. Feeding Data into Your Pipelined. Designing and Building Dashboardse. Maintaining and Improving Your Pipelinef. Case Studies8. Interpretation of Dataa. The Importance of Accurate Data Interpretationb. Understanding Data Bias and Misuse (Tips to Avoid Data Bias and Misuse)c. Behavioral Analyticsd. Predicative Analyticse. Case Studies9. Thinking about the future of library analytics and conclusiona. Documentationb. Data Quality and Integrityc. Learning Communityd. Evaluatione. Case Studies10. Thinking about the future of Analyticsa. Data Collectionb. Machine Learningc. Optimizing Data Modelsd. Concluding RemarksAppendixa. Tools Used in Analytics by Academic Librariesb. Resources for Benchmarking and Selecting Peer LibrariesBibliography